Breakthrough SaaS Growth with The Jasons
Business & Finance
About
SaaS growth isn’t owned by a single team - it’s a cross-functional sport. Each week, hosts Jason Noble (UK) and Jason Whitehead (US) dig into what actually drives sustainable growth across product, pricing, onboarding & adoption, customer success, sales, marketing, finance, and leadership . Expect candid conversations, practical playbooks, and board-level perspectives on topics like AI (beyond the hype), data quality & trust, in-product guidance, value realization, renewals, expansion, and customer experience . You’ll hear from founders, investors, product and revenue leaders who’ve built real results - not just slideware. Formerly known as The Jasons Take On , the show has evolved to reflect a broader mission: turning insight into action that breaks through silos and accelerates SaaS growth . Same Jasons. Bigger vision. Sharper takeaways. Subscribe and explore more at breakthroughsaasgrowth.com .
Episodes
- 121: Guest Patrick O’Donnell - Payments is table stakes. Now what? Where embedded finance actually creates value for customers
Patrick O'Donnell, Global Commercial Director for Payments and Embedded Finance at Phorest Salon Software, discusses the shift in payments from being a breakthrough to a baseline. He explores how embedded finance can create value for custo…
- 120: SaaSpocalypse or Reset - What AI Really Changes in SaaS
In episode 120 of Breakthrough SaaS Growth, The Jasons analyze AI's impact on the SaaS market, discussing which categories are vulnerable and why core principles like systems of record, process depth, and trust remain crucial for defensibi…
- 119: From Customer Success to Customer Growth - The Next Evolution of SaaS
This episode of Breakthrough SaaS Growth discusses the evolution of Customer Success into Customer Growth. It examines the shift from activity-based to outcome-driven relationships, the need to move beyond protecting renewals to actively d…
- 118: Guest Kristi Faltorusso - From SKO to RKO, Aligning Teams Around Revenue
Kristi Faltorusso joins hosts Jason Noble and Jason Whitehead to discuss the shift from Sales Kickoff (SKO) to Revenue Kickoff (RKO) in SaaS companies. The episode explores aligning all revenue-related teams, including Sales, Customer Succ…
- 117: Guest Josh Schachter - AI, Churn & GRR, What’s Really Threatening SaaS Retention?
In episode 117 of Breakthrough SaaS Growth, Josh Schachter discusses the impact of AI on SaaS retention, the challenges of build versus buy decisions, and how financial scrutiny affects renewal conversations. The conversation also covers h…
- 116: Guest Chad Horenfeldt - How to Be a Strategic CSM in the AI Era
In this episode of Breakthrough SaaS Growth, hosts Jason Noble and Jason Whitehead interview Chad Horenfeldt about the impact of AI on Customer Success. They discuss the shift towards strategic roles for CSMs, focusing on business outcomes…
- 115: The New Age of SaaS Growth - Scaling Smarter, Not Harder
Jason Noble and Jason Whitehead discuss the transition from growth at any cost to smarter, sustainable SaaS scaling. They examine strategies for balancing ambition with discipline, focusing on retention, efficiency, and key metrics for hea…
- 114: Guest David Karp - Has Customer Success Lost Its Soul?
David Karp discusses the potential loss of focus in customer success, exploring shifts needed to prioritize strategic partnerships, accountability, and measurable value within SaaS organizations. The episode emphasizes enhancing customer r…
- 113 From Hype to Reality - Where AI Truly Helps SaaS Leaders
This episode discusses the real-world impact of AI in SaaS, moving beyond the hype. It examines how AI can enhance customer success by reducing friction and providing insights, while emphasizing the continued importance of human judgment a…
- 112: From Silos to Synergy - Aligning SaaS Teams for Retention & Expansion
This episode of Breakthrough SaaS Growth explores how organizational silos negatively impact SaaS metrics and customer trust. Hosts Jason Whitehead and Jason Noble discuss strategies like shared data, improved collaboration, and AI for ali…
- 111: Guest Annette Franz - Broken Promises, How Poor Hiring Experiences Erode Trust Long Before Customers Feel It
Annette Franz explains on Breakthrough SaaS Growth how broken recruiting journeys undermine trust and SaaS growth. The episode details how Talent and CS leaders can improve candidate experiences to reinforce brand promises and foster custo…
- 110: Beyond Training - Turning Customer Adoption into Your B2B SaaS Growth Engine
Jason Whitehead discusses the critical role of customer adoption in B2B SaaS growth, emphasizing that proving value through usage is key. The episode explores effective adoption programs throughout the customer lifecycle and how to shift c…
- 109: Guest Bruce Temkin - Humanity at Scale, Leading with Empathy in the Age of AI
This episode features Bruce Temkin discussing how SaaS companies can achieve growth by prioritizing empathy and human connection alongside AI. It covers escaping the efficiency trap, fostering human-AI collaboration, and designing experien…
- 108: AI Is Only As Smart As Your Data
Hosts Jason Noble and Jason Whitehead discuss why AI tools underperform in real-world applications, emphasizing the critical role of data quality and trust. They outline an AI maturity path and the importance of organizational readiness, i…
- 107: Meet Breakthrough SaaS Growth - Your New Go-To Podcast for Scaling SaaS
Breakthrough SaaS Growth with The Jasons, formerly The Jasons Take On, announces its rebrand to cover a wider range of SaaS growth topics including product, pricing, sales, and executive strategy. The podcast will feature new guests and pr…
- 106: Gues: Dan Griffith - Chasing Efficiency Without Killing Growth, Invest in Customer Success, Not Cuts
Dan Griffith advises SaaS companies facing efficiency pressures in 2025 to invest in Customer Success and AI-enhanced Account Executives rather than cutting these teams. He emphasizes doubling down on analytics, proactive renewals, and def…
- 105: AI in Customer Success - Challenges, Misconceptions, and Opportunities
Co-hosts Jason Whitehead and Jason Noble discuss AI in customer success, covering its challenges, misconceptions, and opportunities. They emphasize the importance of human intuition, data quality, and analytical skills in effectively adopt…
- 104: Guest Alex Raymond - Account Management vs. Customer Success, Convergence or Collapse?
In episode 104 of Breakthrough SaaS Growth, host Alex Raymond explores the blurring lines between account management and customer success, discussing their convergence, alignment with revenue goals, and strategies for organizational design.
- 103: Customer Success in Crisis - Redefining Identity, Value, and Future Impact
This episode of The Jasons Take On addresses the identity crisis in Customer Success, exploring issues like internal team misalignment and customer confusion. Hosts Jason Noble and Jason Whitehead question the ownership of customers, CS's…
- 102: The End of Customer Success as We Know It
This episode of Breakthrough SaaS Growth questions the relevance of traditional Customer Success models in B2B SaaS, considering factors like layoffs and AI. Hosts Jason Noble and Jason Whitehead discuss the shift from reactive approaches…
- 101: Leveraging AI for Growth and Customer Success in B2B SaaS
This episode of Breakthrough SaaS Growth discusses the role of AI in B2B SaaS, covering efficiency, churn reduction, and customer engagement. Hosts Jason Noble and Jason Whitehead explore AI integration strategies and challenges in the tec…
- 100: Customer Centricity in 2025 - Leading Strategies for Business Growth
In episode 100, Jason Whitehead and Jason Noble explore customer centricity in 2025. They discuss how technology, customer expectations, and economic factors influence strategies, emphasizing practical value delivery throughout the custome…
- 99: Handling Customer Exits - Essential Strategies for Offboarding Customers
In episode 99, Jason Noble and Jason Whitehead discuss essential strategies for managing customer exits in SaaS. They emphasize the importance of structured offboarding for maintaining company reputation and fostering positive future engag…
- 98: Guest Jay Nathan - Exploring the Future of Customer Success
Jay Nathan joins hosts Jason Noble and Jason Whitehead to explore the future of customer success in B2B SaaS. They discuss whether the term is outdated, the impact of AI, and strategies for maintaining profitability through customer-centri…
- 97: Guest Summie Yeung - How Coaching Builds Resilience
In episode 97 of Breakthrough SaaS Growth, Summie Yeung discusses how coaching helps build resilience in the workplace. Yeung, a coach specializing in multicultural professionals, shares insights on adapting to challenges in customer succe…
- 96: Guest Edward Chiu - Customer Led Growth
In this episode, Edward Chiu, co-CEO of Totango + Catalyst, explains Customer Led Growth, an approach prioritizing customers to maximize lifetime value and turn them into advocates. He shares insights from his experience building customer…
- 95: Guests Casey Trujillo & Todd Kirk - Building Commercially Confident Teams
Casey Trujillo and Todd Kirk, hosts of the SaaS Therapy podcast, join The Jasons to discuss building commercially confident teams. They share insights on technology adoption and the cost of unused software.
- 94: Guest Dan Gianfreda - Proactive to Reactive Customer Success
In episode 94 of Breakthrough SaaS Growth, Dan Gianfreda joins the co-hosts to discuss the shift from reactive to proactive customer success. He shares insights on managing customer expectations, securing executive buy-in (including CFO an…
- 93: Guest Dave Jackson - The Big Challenges In Customer Success
In this episode, Dave Jackson, CEO of TheCustomer.Co and author of "Customer Led Growth," joins The Jasons to discuss current challenges in customer success and the changes needed within the industry. Jackson shares his expertise on improv…
- 92: Guest Vicky Kennedy - The Future of Customer Education
Vicky Kennedy joins Breakthrough SaaS Growth to discuss the future of customer education and her startup Echtus, which aims to revolutionize how companies use education for business results. The episode also touches on current challenges a…
- 91: Guest Jennifer Chiang - Product & Customer Success Alignment
Jennifer Chiang, author of "The Startup's Guide to Customer Success," joins the podcast to share her expertise on aligning product development and customer success teams. She previously founded and led customer success teams at startups an…
- 90: Guest Rohan Tailor - Customer Success Talent Market & Recruitment Today
Guest Rohan Tailor joins the podcast to discuss the current customer success talent market, including industry trends and new positions. Rohan Tailor is a principal consultant at ABR Talent, focusing on customer success, sales, and marketi…
- 89: Guest Alex Farmer - Customer Success Excellence
Alex Farmer returns to Breakthrough SaaS Growth to discuss customer success excellence. He shares insights on building post-sale teams to reduce churn and drive growth in B2B SaaS companies, and his work with Customer Success Excellence.
- 88: Guest Jay Nathan - Playing For The Long Game
In episode 88 of Breakthrough SaaS Growth, Jay Nathan, CCO of Higher Logic and co-founder of Gain Grow Retain, shares insights on long-term value and growth. He discusses his expertise in leading and scaling SaaS companies through various…
- 87: Guest Vanessa Neurohr - Scaling Customer Success Through Customer Education
Vanessa Neurohr, VP of Customer Success at Muck Rack, shares strategies for scaling customer success teams by implementing customer education programs. This approach enables customers to achieve success independently, reducing the reliance…
- 86: Guest Pat Phelan - The Journey Chief Customer Officer
Pat Phelan, Chief Customer Officer at GoCardless, shares his journey to becoming a CCO and discusses scaling customer success organizations. He previously held leadership roles in fast-growing tech companies, including CCO at Brandwatch.
- 85: Guest Jay Nathan - Strategic Behaviour For Customers
In episode 85 of Breakthrough SaaS Growth, Jay Nathan, CCO of Higher Logic and co-founder of Gain Grow Retain, shares insights on strategic customer behavior and its impact on customer success. Nathan, a recognized CS leader, has a backgro…
- 84: Guest Maranda Dziekonski - The Future Customer Success Manager
Maranda Dziekonski, SVP of Customer Success at HourWork, discusses the evolving role of the Customer Success Manager. With extensive experience in scaling teams and a background including her time as Chief Customer Officer at Swiftly, Dzie…
- 83: Guest: Ryan Johansen - The Impact of Burnout On Our Mental Well-Being
Ryan Johansen shares his personal experience with burnout and mental breakdown due to workplace stress, emphasizing the career benefits of prioritizing mental health. He now provides training to help Customer Success Managers manage stress…
- 82: Guest Jamie Bertasi - Customer Success Predictions For 2023
Jamie Bertasi, President and COO of Totango, discusses her predictions for Customer Success in 2023 on the Breakthrough SaaS Growth podcast. She shares insights from her experience leading go-to-market, onboarding, and customer success tea…
- 81: Guest Deborah Andrews - The Acceleration of Customer Success Operations
This episode features Deborah Andrews discussing the world of Customer Success Operations and its importance for businesses today. Andrews shares her extensive background in IT, Support, Operations, and Customer Success Management.
- 80: Guest Alan Fecamp - The World of Recruitment in Customer Success
Alan Fecamp, with over 20 years of experience in senior-level recruitment, shares his journey in Customer Success recruitment, including founding Just Digital and its acquisition. He specializes in helping high-growth tech companies build…
- 79: Guest Rupesh Rao - Managing Complexity During On-boarding
Rupesh Rao, CEO of CogniSaaS, discusses strategies for managing complexity in customer onboarding and implementation for enterprise SaaS companies. He shares his experience leading multinational and SaaS companies.
- 78: Guest Nick Mehta - The Next 5 Years in Customer Success
Nick Mehta, CEO of Gainsight, shares his perspective on the increasing significance of Customer Success over the next five years. Gainsight is a recognized platform for driving growth through customer-focused strategies.
- 77: Guest Manuel Harnisch - Delivering Customer Success for Technical Products
Manuel Harnisch, VP of Customer Success, shares insights on supporting customers who use highly technical products. The discussion focuses on the unique challenges and strategies involved in ensuring success for technical teams and users i…
- 76: Guest Lynn Hunsaker - Customer Success Leaders as the Stewards of Customer Value
In this episode, Chief Customer Officer Lynn Hunsaker joins "Breakthrough SaaS Growth" to discuss how customer success leaders can act as stewards of customer value. She addresses the pitfalls of "shrinkflation" and "skimpflation" during e…
- 75: Guest Dana Alvarenga - Creating & Growing Your Voice of the Customer (VoC) Program
Dana Alvarenga, VP of Customer Experience at Slap Five, shares insights on creating and growing Voice of the Customer (VoC) programs. With over 15 years in the tech industry, she focuses on customer experience, advocacy, and marketing.
- 74: Ideal Customer Behaviour
This episode of Breakthrough SaaS Growth discusses "Ideal Customer Behavior" (ICB). It explains how focusing on specific customer actions, rather than just profiles and journey maps, can lead to better engagement and greater success for bo…
- 73: Guest Kristi Faltorusso - Why We Need to Talk About Customer Marketing
In episode 73, Kristi Faltorusso discusses the significance of customer marketing, an area focused on existing customers for retention and advocacy, differentiating it from traditional marketing strategies.
- 72: Guest Ben Winn - The Rise of Communities in Customer Success
This episode features Ben Winn, brand and community manager at Catalyst Software. He shares insights on community-led growth and his experience building customer success communities, including his previous role at SeamlessMD.