Wantrepreneur to Entrepreneur | Start and Grow Your Own Business
Business & Finance
About
Brian Lofrumento reveals everything you need to go from wantrepreneur – or someone who WANTS to own their own business – to a money-making, action-taking entrepreneur. Discover exactly how to start a business and build a raving audience of fans and customers who want to buy your stuff, and learn exactly how to best serve your customers and clients by building a customer-centric line of products and services. Brian has built multiple six-figure businesses, including a six-figure SEO agency at the age of 24, and now helps thousands of entrepreneurs from around the world grow, automate, and scale their businesses by implementing high-converting marketing strategies and systems into their businesses. Visit the show online and get a free copy of the book, Wantrepreneur to Entrepreneur, at TheWantrepreneurShow.com.Our show is made possible by the financial, time, and knowledge contributions of our amazing guests. Together with the Wantrepreneur to Entrepreneur host and team, our guests believe in the power of entrepreneurs lifting up other entrepreneurs, and their contributions make it possible for us to reach wantrepreneurs and entrepreneurs all over the world.
Episodes
- 1459: Strategy Isn't a PowerPoint: It's the Soul of Your Business w/ Marc Roberts
Marc Roberts discusses how to create lasting business value by focusing on strategy, people, and execution. He shares insights on defining a North Star, overcoming growth plateaus, and what acquirers look for in a business.
- 1458: You're making it WAY harder if you're not doing this...
In this episode of Wantrepreneur to Entrepreneur, host Brian explores the business strategy of pre-positioning. Learn how to shape prospect perceptions before a sales call by utilizing touchpoints like booking confirmations to build trust…
- 1457: This AI Expert Says You Can Fire 1/3rd of Your SaaS Tools w/ John Bush
AI transformation expert John Bush joins the podcast to discuss practical, agentic AI strategies for entrepreneurs. He explains how to reduce tech stacks, improve operational efficiency, and drive revenue through effective AI deployment.
- 1456: How to Clone Your Success: Replicate Your Business Systems Across Any Industry w/ Sean Moriarty
Sean Moriarty, a serial entrepreneur, discusses how he built a multi-business empire by replicating systems based on discipline, data, and service. He shares insights on turning personal experience into scalable processes and leveraging AI…
- 1455: Building Software That Lasts (In a World of Quick Fixes) w/ Daniel Veenkamp
Daniel Veenkamp, software engineer and founder of Physie, shares his insights on building sustainable software. He discusses the importance of patience and intentionality in product development, contrasting it with the pursuit of quick fix…
- 1454: How to Turn Your Diverse Career Experience into a Founder's Superpower w/ Connor McCormick
In this episode, Connor McCormick discusses his transition from a machine learning engineer to the founder and CEO of Percheron AI, a company that brings "agentic AI" to the legal industry. He explains how diverse career experiences can be…
- 1453: The Future of Startups: Small Teams, AI Agents, and Massive Impact w/ Dylan Hughes
Dylan Hughes, founder of Aestim.ai, discusses building a valuable, scalable business with a small team and AI. He shares insights on leveraging AI for internal processes and combining industry expertise with AI to create a disruptive start…
- 1452: This is 100% TRUE about the Egyptian pyramids! (I promise this has to do with business...)
This episode explores how experiences like receiving criticism or facing setbacks in business can be reframed by looking at how even the Egyptian pyramids receive "one-star reviews." It offers entrepreneurs a fresh perspective on challenge…
- 1451: Stop Being a Generalist... Niching Down for Massive Growth w/ Ryan Dau
This episode features Ryan Dau, who discusses the strategy of niching down for massive business growth. He shares insights on leveraging diverse career experiences and optimizing business operations.
- 1450: The Anti-MVP: Why Thinking Bigger Builds Better Businesses w/ Jabari Pulliam
Jabari Pulliam, founder of Deena, discusses his approach to building businesses by focusing on creating comprehensive platforms instead of minimum viable products. He shares insights on developing a household management application to addr…
- 1449: How a Hollywood Editor Cracked the Code to Getting Endless Clients w/ Drew Dorenfest
Drew Dorenfest discusses an automated system for attracting clients. He covers marketing tactics including SEO, reputation management, and automation, providing actionable steps for entrepreneurs.
- 1448: The People-First Strategy That Turns Vision Into Reality w/ Robert Carmona
This episode of Wantrepreneur to Entrepreneur features Robert Carmona, who discusses a people-first strategy for turning vision into reality. He shares insights on leadership, intentional growth, and building a business with impact.
- 1447: Ditch the "Type A" Playbook: The Real Secret to Effective Leadership w/ Marc Broidy
This episode features Marc Broidy, who discusses effective leadership and business strategies. Topics include strategic flexibility, building a high-performance culture, and the importance of self-aware leadership. Marc Broidy also shares…
- 1446: I STOLE THIS FROM GOOGLE! (and you should, too!)
This episode discusses implementing "labs" time, a strategy from companies like 3M and Google, to foster innovation. It emphasizes creating dedicated time for experimentation and prototyping within your business.
- 1445: The 2-Minute Reset That Will Change How You Lead w/ Lisa Larson
This episode features Lisa Larson, a former senior tech executive and founder of Mindful Corporate Mastery. She shares a practical, performance-driven system to reduce mental clutter and improve decision-making for entrepreneurs by introdu…
- 1444: Building a Better World (And a Profitable Business) One Data Point at a Time w/ Chippy Morina-Stark
Chippy Morina-Stark, a mechanical engineer and multi-company founder, discusses her journey from Kosovo to New York City and her work in building sustainability. She shares how she built a profitable business by leveraging data and technic…
- 1443: Stop Hoping, Start Building: A Systems-First Approach to Growth w/ Derek Bryant
In this episode, Derek Bryant, founder of Vantage Analytics Group, explains how to unify marketing and sales by building a business "nervous system." He details how integrating data, psychology, and automation can lead to predictable growt…
- 1442: The ANATOMI Framework: How to Diagnose and Fix Any Business Problem w/ Mario Damasceno
Mario Damasceno discusses the ANATOMI Framework, a step-by-step system to assess, normalize, attribute, taxonomize, quantify opportunities, map, and implement strategies for business growth. He explains how to apply enterprise strategies t…
- 1441: "New Levels, New Devils": Master Your Money to Scale Your Business w/ Shannon Sheridan
This episode features Shannon Sheridan, founder of The CEO Edge, who discusses mastering business finances to scale a business. She covers proactive financial leadership, increasing profits, and building a resilient company.
- 1440: If you want success, THIS is exactly how to grab it!
This episode of Wantrepreneur to Entrepreneur discusses the importance of consistency and constant tweaking for business success, explaining why many people quit too early and how sustained effort leads to positive outcomes. The host draws…
- 1439: This opened up EVERY sales opportunity for me...
This episode of Brian's solo series details a strategy to increase sales by providing significant value upfront. It explores how demonstrating value through actions like offering free custom reports can build trust and improve sales opport…
- 1438: Tesla does this... and you and I can steal it for the ULTIMATE market validation
This episode of the "Wantrepreneur to Entrepreneur" podcast discusses the strategy of pre-selling products or services to validate market demand. The host shares insights on how this approach can save time, reduce risk, and provide valuabl…
- 1437: The easiest way to stand out. (THIS IS A CHEAT CODE IN 2026!)
This episode discusses the importance of unconventional follow-ups for businesses to stand out and achieve growth. It emphasizes personalized and unexpected outreach methods, rather than generic messages, to convert leads and build trust.
- 1436: You do NOT want to be a bestseller... here's the strategy that's WAY better!
This episode discusses an unconventional business growth strategy. It focuses on giving away a book for free to build an audience and foster relationships, rather than pursuing vanity metrics like bestseller status.
- 1435: Don't even try to grow an audience... this is WAY faster! (And free!)
This episode of Wantrepreneur to Entrepreneur discusses audience growth strategies. It focuses on leveraging existing audiences through methods like guest content and strategic partnerships to accelerate business growth.
- 1434: This ONE strategy generated six-figures in my first year...
This episode discusses a client acquisition strategy focused on positioning entrepreneurs as experts and building trust. It explores a method for acquiring clients that works for various business types.
- 1433: He Turned Messy Data into an AI Goldmine (And Got Acquired) w/ Colin Green
Colin Green, founder of BubbleGum BI, shares his journey of creating an AI and business intelligence platform to solve data fragmentation in multifamily real estate. His company's success led to an acquisition.
- 1432: The Secret to De-Risking Your Business? Build a Second One w/ Akash Singel
Akash Singel, an immigrant entrepreneur, shares his philosophy on de-risking a business by building a second one. He discusses diversifying income, managing risk in volatile markets, and leveraging experience to create opportunities.
- 1431: The 64% Mistake Costing Your Business a Fortune w/ Eric Hoffman
Eric Hoffman, founder of AI Esquire, shares how he identified a significant problem in the legal world—missed calls—and developed an AI-powered solution. The episode explores leveraging professional expertise to build a game-changing produ…
- 1430: Why Your Passion is Your Unfair Advantage in Fundraising + The Hidden Infrastructure That's Revolutionizing Hiring w/ Megan Goddard
Megan Goddard, CEO and co-founder of Kizuna, shares her journey from personal connection to the justice system to building a tech company that revolutionizes background screening. She discusses leveraging passion in fundraising and buildin…
- 1429: The Full-Stack Marketing Playbook That Actually Works w/ Mary Bevins
Mary Bevins, founder of Memora Marketing, discusses a "strategy-first" approach to marketing. She provides a framework that connects paid ads, SEO, email marketing, and lead conversion to achieve sustainable growth.
- 1428: Did I get rejected this week?
This episode explores the concept of rejection in entrepreneurship, reframing it as a measure of progress rather than a setback. It emphasizes the importance of taking action and consistently putting oneself out there, even when facing cha…
- 1427: The "Coaching Flywheel": A 6-Step System for a Sustainable Business w/ Peter Gustafson
Peter Gustafson, founder of coachstack, introduces the "Coaching Flywheel," a 6-step system designed to help entrepreneurs build a solid and sustainable business. He emphasizes simplifying operations, validating ideas with customers, and u…
- 1426: The Counterintuitive Media Strategy That Generates Millions w/ Shawn Davis
Shawn Davis, a three-time seven-figure founder, shares his journey and business strategies. He discusses his "imperfect action over perfect inaction" philosophy and the use of radio as a marketing channel.
- 1425: Vision is Useless Without This One Military-Grade Ingredient w/ Dennis Monagle
This episode features Dennis Monagle, a retired U.S. Naval Aviator and founder of Ash Bishop David Consultants. He shares insights on applying military discipline to business operations, focusing on the importance of structure, process, an…
- 1424: Why Giving Your Product Away for Free is Killing Your Business + Product w/ Mike Jones
In this episode, Mike Jones, founder of ProductGrowth Labs and former Salesforce Product Manager, discusses why giving your product away for free can harm your business. He shares insights on product-led growth, monetizing from day one, an…
- 1423: From Public Servant to Social Impact CEO w/ Carolyn Berg
Carolyn Berg, founder of Koble Collaborative, shares her experience transitioning from a public service career to leading a firm that helps communities solve complex issues. She discusses purpose-driven entrepreneurship and tackling societ…
- 1422: I can't stop thinking about college... (we ALL need to embrace this approach!)
This episode explores how applying an "ends, not means" philosophy, inspired by Immanuel Kant, can improve business interactions. It discusses shifting focus from solely chasing outcomes to valuing genuine engagement in sales, partnerships…
- 1421: Growth Shouldn't Be a Guessing Game... Here's How to Build a Revenue Engine w/ Tristin Smith
Tristin Smith, founder of Boundless Growth Partners, explains how to build a revenue engine by integrating marketing, sales, and customer experience. He discusses key pillars of a modern growth strategy, including compounding efforts, data…
- 1420: The "Go And See" Method: How to Find Simplicity in Business Chaos w/ Michael McGinty
Michael McGinty, founder of FP360, discusses his "go and see" philosophy for finding simplicity in business challenges. He shares insights on strategic execution, team buy-in for new initiatives like AI, and consistent follow-through for s…
- 1419: The P.E.A.C.E. Framework That Unlocks Your Team's Full Potential w/ Nissim Maimon
This episode features Nissim Maimon, who introduces his P.E.A.C.E. Framework and Conscious Architecture Framework. He explains how these frameworks can help leaders address organizational challenges and improve team performance by focusing…
- 1418: This AI Doesn’t Write Code... It Makes Physical Stuff (Your Napkin Sketch is Now a Real Product!) w/ Bobby Ng
Bobby Ng, founder of Transfigure, discusses how his company uses AI to create manufacturing-ready 3D designs from simple sketches, enabling the creation of physical products. This technology aims to shorten development times and open new o…
- 1417: The "People, Process, Technology" Framework That Changes Everything w/ Jason Roland
Jason Roland, CEO of Varex Solutions, discusses the "People, Process, Technology" framework, explaining how skills from gaming can be applied to business strategy. He shares insights on optimizing IT infrastructure to achieve significant c…
- 1416: The barrier to entry is low, BUT... (this is a VERY important "but!")
This episode discusses the misconception that a low barrier to entry equates to easy success in business. It introduces the "iceberg analogy" to explain that visible tactics are only a small part of the equation, with the majority of succe…
- 1415: The Secret to Scaling a White-Glove Service Without Compromising Quality w/ Jill Dillingham
In this episode, Jill Dillingham, founder of Tight Ship Advisors, discusses how she scaled a white-glove service. She shares insights on identifying market gaps, the power of a partnership-driven B2B2C model, and the importance of user exp…
- 1414: Why Showing, Not Telling Is Your Ultimate Sales Superpower w/ Matt Cauthorn
Matt Cauthorn, co-founder of Full Duplex Media, discusses how "showing, not telling" can be an ultimate sales superpower. He explains how to build trust with customers, accelerate the sales cycle, and find unique business advantages by usi…
- 1413: Your Business Has Bottlenecks... Here’s How to Find and Fix Them w/ Doby Lanete
Doby Lanete, founder of DobotAI, shares insights on finding and fixing business bottlenecks. He discusses implementing essential systems and using AI to build intelligent infrastructure for growth.
- 1412: The AI Startup That Exposes What Companies Are Hiding in Their Privacy Policies w/ Shikha Soneji, PhD
Shikha Soneji, PhD, founder of ConsenTerra, is a guest on this episode. Her AI startup translates privacy policies into understandable language. She discusses her journey from academia to entrepreneurship, identifying problems, and leverag…
- 1411: The Universal Law of Business Momentum (That Almost No One Understands) w/ Chip Higgins
In this episode, Chip Higgins discusses his "The Bizzics Way" method, which applies the physics formula of Mass x Velocity to business growth. He aims to demystify how businesses grow and helps entrepreneurs build momentum.
- 1410: This will RUIN your position!
In this episode, Brian discusses the "Loose Pieces Drop Off" concept, derived from chess, and its application to business. He explains how unsupported parts of a business, such as marketing, sales, or operations, can lead to failure and of…