S9 Ep9: How Carlsberg Britvic Uses TikTok Affiliates And Creators To Drive Sales Ft. Rohan Kotecha
Rohan Kotecha discusses how Carlsberg Britvic utilizes TikTok affiliates and creators to drive sales. The episode covers the company's adaptation to e-commerce trends, digital transformation strategies, influencer marketing, sustainability efforts, and the future role of AI and…