Fitness + Technology
Technology
About
Welcome to the Fitness + Technology Podcast for club owners, operators, and fitness professionals! This show is your #1 trusted resource for the accelerating world of fitness technology. Each week, we bring you an expert interview with a global influencer at the crossroads of fitness and technology. You'll get the insights, tools, and inspiration you need to stay connected to the pulse of what matters most for your fitness business in the age of exponential technologies. This podcast is brought to you by the Fitness Industry Technology Council, who is mobilizing resources to drive the fitness industry forward, and representing leading companies and organizations to success through collaboration. This show is supported by Vedere Ventures, a boutique investment and advisory firm helping early mature and late stage enterprises succeed in a new era.
Episodes
- A Respectful Disagreement on AI & Its Hype Cycle — LIVE from FIBO 2026 With Bryan O'Rourke, Pablo Viñaspre, & Marcin Obel
This episode features a panel discussion from FIBO's Future Forum, moderated by Hans Muench, with Bryan O'Rourke, Pablo Viñaspre, and Marcin Obel discussing the hype cycle and practical applications of AI in fitness. The conversation cover…
- Reimagining In-Club Experiences Through Technology With Tracey Spain Estes
In the Fitness + Technology Podcast, Bryan O'Rourke speaks with Tracey Spain Estes, Senior Account Manager at LG Electronics, who has over 20 years of experience in the health and fitness industry. They explore how technology, particularly…
- Inside FIBO: The World's Largest Health, Fitness, & Wellness Exhibition With Florian Brauer
Bryan O'Rourke interviews Florian Brauer, Senior Global Brand Manager for FIBO, discussing the evolution and global expansion of the health, fitness, and wellness exhibition. Brauer shares insights into FIBO's strategies and upcoming event…
- Cutting Through The AI Hype Cycle In Fitness With Chris Sullivan
Bryan O'Rourke interviews Chris Sullivan about the challenges of scaling technology in franchise environments. They discuss cutting through AI hype to find business value, the fitness industry's digital maturity, and the evolving role of t…
- Gamification That Pays: Inside the Referral + Loyalty Tactics Fueling Growth LIVE From HFA Show 2026
Bryan O'Rourke leads a panel discussion with Heather Malstaff, Martin Johns, and Amie Boring on leveraging gamification, referral programs, and loyalty strategies for business growth. The discussion, recorded at the HFA Show 2026, covers e…
- Operate Fit: Building Better Systems For Nonprofits With Jim Paro
In this episode of the Fitness + Technology Podcast , host Bryan O'Rourke welcomes Jim Paro, Founder of Operate Fit, to the show. Operate Fit is a platform designed to help community-focused organizations modernize how they manage their op…
- Perkville: Driving Loyalty & Retention Innovation With Sunil Saha
In this episode of the Fitness + Technology Podcast, host Bryan O'Rourke welcomes Sunil Saha back to the show. Sunil is the Co-Founder and CEO of Perkville, a customer rewards and referral platform that integrates with e-commerce, point-of…
- The Research Behind The Fitness Membership Divide With Melissa Rodriguez
In this episode of the Fitness + Technology Podcast, host Bryan O'Rourke welcomes Melissa Rodriguez, a market research leader in the fitness industry. Melissa has worked with organizations including HFA and Mindbody and has conducted numer…
- FitnessKPI Webinar: Adopting Proven AI Management Tools In Your Gym Operation With Pablo Viñaspre
In this episode of the Fitness + Technology Podcast, host Bryan O'Rourke presents his webinar, " Adopting Proven AI Management Tools in Your Gym Operation ," alongside Pablo Viñaspre of FitnessKPI. This in-depth session explores how fitnes…
- Agentic AI And The Future Of Fitness: A Conversation With Steffie Bryant
In this episode of the Fitness + Technology Podcast , host Bryan O'Rourke welcomes Steffie Bryant to the show. Steffie brings a strong background in gym operations, sales, and currently serves as President of Keepme.ai, an AI-powered sales…
- FitnessKPI Webinar: Strategies For Implementing Data Solutions For Gym Chains With Pablo Viñaspre
In this episode of the Fitness + Technology Podcast , host Bryan O'Rourke shares his recent webinar, "Strategies For Implementing Data Solutions For Gym Chains," presented alongside Pablo Viñaspre, Founder and CEO of FitnessKPI. This in-de…
- Capital, Strategy, & Innovation In Fitness With Pete Moore
In this episode of the Fitness + Technology Podcast, host Bryan O'Rourke welcomes back strategic advisor Pete Moore, Managing Partner at Integrity Square. Pete and his firm specialize in supporting passionate entrepreneurs, high-growth com…
- Operational Excellence & Tech Integration With Carrie Kepple
In this episode of the Fitness + Technology Podcast , host Bryan O'Rourke welcomes back industry veteran Carrie Kepple. Bryan and Carrie share a professional relationship spanning over 15 years, including their time serving together on the…
- FitnessKPI Webinar: Using Data & Technology To Drive Club Revenues With Pablo Viñaspre
In this episode of the Fitness + Technology Podcast , Bryan O'Rourke shares his webinar, "Using Data & Technology To Drive Club Revenues," alongside Pablo Viñaspre of FitnessKPI. The session explores how data and digital tools are reshapin…
- Building Smarter Tech Stacks For The Future Of Fitness With Vic Kurs
In this episode of the Fitness + Technology Podcast, Bryan O'Rourke welcomes Vic Kurs, Senior Technology Advisor at Qodeca. Vic leads sales strategy, partnerships, and client success for Qodeca, a firm specializing in custom software and c…
- European Fitness Market Trends In 2025 & Beyond LIVE From Portugal With Bryan O'Rourke
In this episode of the Fitness + Technology Podcast, Bryan O'Rourke shares his keynote, "European Fitness Market Trends In 2025 And Beyond" live from the SC Fitness Annual Convention in Portugal. Bryan shares the spotlight for what's next…
- Redefining Preventive Health & Medical Wellness With Uday Anumalachetty
In this episode of the Fitness + Technology Podcast , host Bryan O'Rourke welcomes Uday Anumalachetty, Founder of Bright Medical Wellness, to the show. Uday is on a mission to redefine the health and wellness landscape by making transforma…
- The Discipline Of Transformational Leadership: Lessons From Lindsay Vastola
In this episode of the Fitness + Technology Podcast , host Bryan O'Rourke welcomes Lindsay Vastola to the show. With a rich background spanning corporate management and entrepreneurship, Lindsay brings a dynamic perspective to leadership a…
- AI Front Desk: Transforming Frontline Work With Brian Holmes
In this episode of the Fitness + Technology Podcast , Bryan O'Rourke welcomes Brian Holmes, CEO and Founder of AI Front Desk. With hiring, training, and retaining frontline workers becoming increasingly challenging, AI Front Desk offers in…
- Key Trends That Will Shape The Global Fitness Industry — Live from FitLife's Club Network Conference With Bryan O'Rourke
In this episode of the Fitness + Technology Podcast , Bryan O'Rourke shares his keynote presentation delivered live at FitLife's Club Network Conference in Seattle. Bryan explores the key trends transforming the global fitness industry fro…
- Exploring Integrative Coaching & Wellness Services With Chris Edwards
In this episode of the Fitness + Technology Podcast, host Bryan O'Rourke welcomes back Chris Edwards, Founder and CEO of TriCore Wellness. TriCore focuses on the integration of technology, health data, and professional coaching to deliver…
- Strategic Leadership & Growth at Life Time With Jeff Zwiefel
In this episode of the Fitness + Technology Podcast, host Bryan O'Rourke sits down with Jeff Zwiefel, Executive Director of Longevity & Performance at Life Time. With over three decades of leadership in the health, fitness, and wellness in…
- Driving Innovation In 3D Design Software With Richard Grönberg
In this episode of the Fitness + Technology Podcast, host Bryan O'Rourke welcomes Richard Grönberg, Founder and CEO of ECDESIGN — a leading 3D interior design software that empowers sales professionals to quickly plan and visualize any spa…
- Accelerating Growth In Boutique Fitness With Julian Barnes
In this episode of the Fitness + Technology Podcast, host Bryan O'Rourke is joined by Julian Barnes, Co-Founder and CEO of The BFS Network, a market intelligence and growth accelerator for beauty, fitness, and self-care businesses. In his…
- OfferingTree: Building Trust and Tech For Wellness Pros With Eddie Arpin
In this episode of the Fitness + Technology Podcast, host Bryan O'Rourke is joined by Eddie Arpin, Co-Founder of OfferingTree, a comprehensive website, scheduling, and payment solution designed specifically for wellness professionals. Offe…
- The Future of Fitness LIVE From Beyond Activ With Bryan O'Rourke
In this episode of the Fitness + Technology Podcast, Bryan O'Rourke shares his keynote, "The Key Trends Creating Opportunities and Challenges for the Global Fitness Industry in the Next 5 Years" live from Beyond Activ in Singapore. Bryan s…
- Today's New World Of Startups & Technologies With Pariskshit Dutt & Jackson Powell
In this episode of the Fitness + Technology Podcast, Bryan O'Rourke welcomes Pariskshit Dutt & Jackson Powell to the show. They are the founders of Fittest, a hardware-free heart rate tracking platform designed to help gyms boost member en…
- The Future of Fitness Presentation: LIVE From SIBEC With Bryan O'Rourke
In this episode of the Fitness + Technology Podcast, Bryan O'Rourke shares his presentation "The Future of Fitness" live from SIBEC. Bryan offers a bold and thought-provoking look at how industry leaders can thrive amid rapid transformatio…
- The Sales Funnel & Consumer Behaviors: Challenges & Opportunities With Sarah Harris & Hilary McGuckin
In this episode of the Fitness + Technology Podcast, Bryan O'Rourke shares his webinar with Hilary McGuckin and Sarah Harris from Keepme.ai as they explore how the modern fitness sales funnel is evolving—and what that means for fitness ope…
- Successfully Augmenting Fitness Facility Products & Services With Garrett Marshall
In this episode of the Fitness + Technology Podcast, host Bryan O'Rourke welcomes back Garrett Marshall, a distinguished leader with over 22 years of experience driving growth in the wellness industry. Garrett's expertise spans strategy an…
- Next Gen-Fitness: Innovation, Insights, & Industry Disruption With Bryan O'Rourke
In this episode of the Fitness + Technology podcast, Bryan O'Rourke joins an exclusive panel live from FIBO to explore the future of the fitness industry through the lens of technology, innovation, and digital transformation. Featuring glo…
- ROOK: Data Integration & Its Utility In Our Industry With Marco Benitez
This week on the Fitness + Technology podcast, host Bryan O'Rourke welcomes Marco Benitez to the show. Marco is the CEO & Founder of ROOK, a wearable API that transforms health data and empowers apps and software with actionable insights.…
- Elevating Lead Gen. Marketing, Tech, & Data With Mike Arce
This week on the Fitness + Technology podcast, host Bryan O'Rourke welcomes Mike Arce to the show. Mike is the CEO & Founder of Loud Rumor, which helps fitness studios dramatically increase membership by improving their marketing strategie…
- Upcoming Industry Events & Other Insights With Hans Muench
This week on the Fitness + Technology podcast, host Bryan O'Rourke welcomes back Hans Muench to the show. As the Director of International Development at FIT-C, he leads the council's efforts to grow the fitness industry, improve fitness u…
- Keepme: Misconceptions About AI Tech Adoption With Ian Mullane
This week on the Fitness + Technology podcast, host Bryan O'Rourke welcomes Ian Mullane to the show. Ian is the Founder & CEO of Keepme, an AI-powered sales and marketing CRM platform for the fitness industry. Launched in April 2019, Keepm…
- Virtual Road Show: Perspectives On The European Fitness Market With Doug Miller
This week on the Fitness + Technology podcast, host Bryan O'Rourke welcomes Doug Miller to the show. With extensive experience as an industry advisor, including his role with IHRSA's European Council, Doug brings valuable insights into the…
- NovoFit: Recognizing Global Trends & Stoic Leadership With Barry McDonald
This week, on the Fitness + Technology podcast, host Bryan O'Rourke welcomes Barry McDonald to the show. Barry is the CEO of NovoFit, an Australian owned and operated fitness equipment distribution company representing some of the top bran…
- Future of Fitness: Navigating Global Trends & Emerging Opportunities With Bryan O'Rourke
This week, on the Fitness + Technology podcast, Bryan O'Rourke shares his recording of his recent SIBEC webinar on 12 key trends for 2025 in the global fitness industry. This presentation covers trends for suppliers, gym and health club op…
- IDEA Health & World Active: The Future of Fitness Professionals With Amy Boone Thompson
This week, on the Fitness + Technology podcast, host Bryan O'Rourke welcomes Amy Boone Thompson to the show. Amy is the Owner & CEO of IDEA Health & Fitness Association, the world's leading organization of fitness and wellness professional…
- Navigating The European & Global Fitness Industry With Herman Rutgers
This week, on the Fitness + Technology podcast, host Bryan O'Rourke welcomes Herman Rutgers to the show. As an expert in setting up and expanding international brands in durable consumer goods with a specialization in sports, health & fitn…
- Aging Gracefully: Mastering Health and Wealth Preservation With Dr. Cedrick Bryant
This week, on the Fitness + Technology podcast, host Bryan O'Rourke welcomes Dr. Cedric Bryant to the show. As Chief Executive Officer & President, Dr. Cedric Bryant leads ACE with a focus on science-backed education to support health and…
- Exploring Fitness Entrepreneurship & Industry Trends With Dave Wright
This week, on the Fitness + Technology podcast, host Bryan O'Rourke welcomes Dave Wright to the show. Dave is the Founder of MYZONE, a cloud based and wearable technology fitness tracker that consists of a heart rate monitor chest strap an…
- Franchise Growth & Innovation: LIVE From Beyond Activ With Bryan O'Rourke
This week, on the Fitness + Technology podcast, Bryan O'Rourke shares his presentation live from Beyond Activ in New York. Beyond Activ is a leadership, investment, and business development event for owners, managers, and investors of heal…
- Real Time Feedback: Resimplifying & Managing The Customer Experience With Adam Alfia
This week, on the Fitness + Technology podcast, host Bryan O'Rourke welcomes Adam Alfia to the show. Adam is the Founder of Real Time Feedback, which is a customer engagement platform that allows customers to directly interact with busines…
- Recapping CanFitPro, FISA, & Latest Trends In The Industry With Sal Pellegrino
This week, on the Fitness + Technology podcast, Bryan O'Rourke welcomes back the infamous Sal Pellegrino to the show. Sal has worked in the fitness and wellness industry in a variety of roles, from club owner to equipment sales professiona…
- The Download On Digital: LIVE From 2024 IDEA World With Bryan O'Rourke
This week, on the Fitness + Technology podcast, Bryan O'Rourke shares his panel discussion, The Download On Digital, from 2024 IDEA World live from Los Angeles. He is joined by fitness technology gurus Garrett Marshall, Eric Posner, Jeffre…
- Lumin Fitness: Leveraging Your Business & Key Trends In The Space With Brandon Bean
This week, on the Fitness + Technology podcast, host Bryan O'Rourke welcomes Brandon Bean to the show. Brandon is the Co-Founder of Lumin Fitness, a smart movement platform with a cutting-edge operating system design to leverage the latest…
- TriCore: Defining Wellness Today & Key Trends In The Space With Chris Edwards
This week, on the Fitness + Technology podcast, host Bryan O'Rourke welcomes Chris Edwards to the show. Chris is the Founder & CEO of TriCore Wellness which focuses on the integration of technology, health data, and professional coaching.…
- GroeFit: Automated Engagement As Table-Stakes With Alan Thompson
This week, on the Fitness + Technology podcast, host Bryan O'Rourke welcomes Alan Thompson to the show. Alan is the founder and CEO of GroeFit, a gym member management software powered by computer vision technology. GroeFit leverages cutti…
- Asensei: Reality of Developing Digital Fitness Training With Steven Webster
This week, on the Fitness + Technology podcast, host Bryan O'Rourke welcomes Steven Webster to the show. Steven is the CEO of ASENSEI which captures sports apparel and knowledge into software so that fitness equipment, training apps, and c…