Don't Forget Your Tickets
Business & Finance
About
Don' Forget Your Tickets is a podcast devoted to the unsung heroes of the spectator sports and events industries, the Ticketing Managers. We explore who they are, their well-guarded industry secrets, and how they entered the field. Beyond that, we delve into a broader ticketing realm, inviting experts from various fields to share their insights and stories. Our primary aim is to add value and highlight deserving individuals.
Episodes
- Multi-Club Ownership and Community Roots, with Steve Curwood, CEO of Fleetwood Town FC and Waterford FC
Steve Curwood, CEO of Fleetwood Town FC and Waterford FC, discusses the complexities of running two football clubs in different countries. He covers topics including multi-club ownership, navigating Brexit's impact on recruitment, and main…
- From Stockport County CEO to Academia: Ryan McKnight on the Future of Football Fandom
Ryan McKnight, former CEO of Stockport County and academic researcher, joins host Carl-Erik Moberg on Don't Forget Your Tickets to discuss football fandom. They explore shifting from transactional consumerism to building long-term, communi…
- From Likes to Lifelong Fans with Grant Russell, Arenametrix & Partick Thistle
Host Carl-Erik Moberg interviews Grant Russell, director at Partick Thistle and Arenametrix, about strategies for building authentic fan engagement in football. The discussion covers the 'Four Ps' framework, data utilization, and the impor…
- Marc White, Dorking Wanderers FC: Dreaming Big and Building Success One Step at a Time
This episode features Marc White, founder, chairman, and manager of Dorking Wanderers FC, discussing the club's rise from local park games to the cusp of the Football League. White shares insights into his authentic leadership, community b…
- Building a National Sports League From Scratch, with Paul Beirne, Executive | Sports Business Strategist | Community Builder
Host Clare Kenny interviews sports executive and strategist Paul Beirne about his experience building sporting institutions, including the Canadian Premier League and the Toronto Raptors. The discussion covers the complexities of league cr…
- Bohemian FC and the Rise of Irish Football with Jimmy Dignam, Chief Operating Officer at Bohs
Clare Kenny speaks with Bohemian FC Chief Operating Officer Jimmy Dignam about the state of the League of Ireland. They discuss the club's fan-owned model, community identity, and the growth of Irish football ahead of the 2026 season.
- James Callan: The Renaissance of Irish Football & The 2026 Season Kick-Off
Host Clare Kenny and guest James Callan discuss the current state of Irish football ahead of the 2026 season kick-off. They explore the league's growth, fan culture, club identity, and the business challenges facing the sport in Ireland.
- Boxing Day Special: The Ultimate Football Fan Journey; Ashley Lambell on Ground-Hopping, Matchday Magic, and the 92 Stadiums Challenge
Ashley Lambell joins Clare Kenny on Don't Forget Your Tickets to discuss his 26-year mission to visit all 92 Premier League and EFL stadiums. The episode explores the culture of English football, his fan journey, and his experiences as a l…
- First Female CEO: Ciara McCormack on Breaking Barriers in Irish Football
In this episode of Don't Forget Your Tickets, former Republic of Ireland international Ciara McCormack discusses her transition from professional player to the first female CEO and co-owner of a League of Ireland club, Treaty United FC. Sh…
- Why Smarter Segmentation Sells More Seats - with Lukas Mikkel Hansen, Co-founder of Playmakers
This episode features Lukas Mikkel Hansen, co-founder of Playmakers, discussing insights from analyzing 800 club newsletters on fan engagement. The conversation contrasts European and American sports ticketing, fan journeys, and commercial…
- Ian Dutton of Sporting Group International on Sponsorships, American Investment & Football's Future
This episode features Ian Dutton discussing American investment in English football, cultural shifts under new ownership, and the evolving sponsorship landscape. Hosted by Carl-Erik Michalsen Moberg and Clare Kenny, the conversation covers…
- How club-branded Fan Apps sell more tickets and build loyal communities - with Adam Stighäll, CEO of Forza Clubs
Adam Stighäll, CEO of Forza Clubs, explains how club-branded fan apps enhance ticket sales, foster loyal communities, and provide valuable first-party data. The discussion covers using ticketing as a core utility, strategies for premium co…
- 50th Episode Anniversary Podium Special: Mastering the Crowd: Safety, Trust, and AI in Modern Events - with Morten Therkildsen MSc
Morten Therkildsen shares insights on crowd safety, drawing parallels between Japanese tea ceremonies and managing football matches. He covers topics like crowd behavior, the role of AI in safety, and the importance of continuous learning…
- Why your sponsorship strategy needs a human heartbeat: Insights from James Wynne, founder of Playbook Sponsorship
James Wynne, founder of Playbook Sponsorship, joins 'Don't Forget Your Tickets' to discuss building authentic, human-centered sponsorship strategies. He highlights the power of B2H marketing, Middle Eastern sponsorship trends, and the impa…
- 50th Episode Anniversary Podium Special: Brooke Arthur on Olympic Ticketing, Growth, and Storytelling
Brooke Arthur, an expert in ticketing for major global events, shares insights on working in sports ticketing, the impact of digital transformation, the importance of empathy, and the role of storytelling. She also touches on leadership an…
- From Zero to Stadium Hero: Daniel Cook (Head of Ticketing, WRU) on Digital Strategy, Data, and the Demands of Matchday
Daniel Cook, Head of Ticketing at Principality Stadium and WRU, shares his experience rising from zero ticketing background to leading major stadium operations. The episode covers digital strategy, data utilization, and the challenges of m…
- What it takes to land your dream job in Sports: Insights from James Gershfield, Head of Sports & Entertainment at Forsyth Barnes
James Gershfield, Head of Sports & Entertainment at Forsyth Barnes, shares insights on securing top jobs in sports. He highlights the importance of industry experience, a revenue-driven mindset, and leadership, emphasizing continuous learn…
- Steve Kavanagh (interviewed by Greig Box Turnbull) on Bridging Financial Gaps in English Football - A Live Special from Emirates Stadium in London
Steve Kavanagh, former Millwall CEO, joins Greig Box Turnbull to discuss financial sustainability in the English Football League. They cover the main financial pressures, balancing on-pitch success with long-term health, strategic leadersh…
- Dominik Schreyer (interviewed by Thom Airs) on The Future of Ticketing - A Live Special from Emirates Stadium in London
Professor Dominik Schreyer discusses the future of ticketing, including evolving sales, fan engagement, behavioral insights, and the impact of AI with Thom Airs. The episode covers trends in football ticketing and strategies for clubs.
- Mads Liabø and Carl-Erik Moberg (interviewed by Clare Kenny) on Balancing Tradition and Innovation in Today's Football - A Live Special from Emirates Stadium in London
In a live special from Emirates Stadium, Mads Liabø and Carl-Erik Moberg discuss the collaboration between football clubs like SK Brann and tech providers like TicketCo to innovate ticketing and enhance fan engagement. They explore the imp…
- Martin Dunford (interviewed by Alex Eagle) on the Digital Transformation of Football Fan Engagement - A Live Special from Emirates Stadium in London
Martin Dunford, CTO at Urban Zoo, interviewed by Alex Eagle, discusses the digital transformation of football fan engagement, focusing on how mobile apps enhance fan relationships, loyalty, and revenue. The conversation covers the evolutio…
- Phil Carling (interviewed by Adam Leventhal) on the Commercial Landscape of Football - A Live Special from Emirates Stadium in London
Phil Carling, an expert with over 40 years in football, discusses the commercial transformation of the sport with Adam Leventhal. They cover the rise of the Premier League, global sponsorships, broadcasting changes, and future revenue mode…
- Kjetil Sørtun (interviewed by Preyan De Silva) on Next-Gen Ticketing and Personalised Fan Experiences - - A Live Special from Emirates Stadium in London
This episode discusses 'headless ticketing,' an API-driven approach enabling clubs to control fan data and experiences. Guests Kjetil Sørtun and Preyan De Silva explore how this flexibility mirrors transformations in other industries and a…
- Kevin Dixon (interviewed by Alex Eagle) on the Evolution of Stadium Access Control Technology - A Live Special from Emirates Stadium in London
Recorded live at Emirates Stadium, Kevin Dixon (HID Global) discusses the evolution of stadium access control technology with host Alex Eagle, covering topics from barcodes to NFC, and future innovations like facial recognition.
- Sophie Downey and Rachel O'Sullivan (interviewed by Thom Airs) on Transforming Women's Football from Visibility to Vibrant Growth - A Live Special from Emirates Stadium in London
Recorded live at Emirates Stadium, Sophie Downey and Rachel O'Sullivan of Girls on the Ball discuss the remarkable growth of women's football, its historical challenges, and future potential for fan engagement and commercial success.
- David Kynaston (interviewed by Greig Box Turnbull) on Life Long Loyalty to Small Town Football Clubs - A Live Special from Emirates Stadium in London
Historian David Kynaston shares his lifelong devotion to Aldershot Town FC and discusses the deep emotional bonds fans have with smaller clubs. With Greig Box Turnbull, he explores how clubs can foster loyalty through authenticity and conn…
- Daniel Gianmarco Krizan (interviewed by Preyan De Silva) on Facial Recognition Ticketing - A Live Special from Emirates Stadium in London
Daniel Gianmarco Krizan explains how facial recognition ticketing can enhance fan entry, security, and revenue streams for sports clubs, while addressing privacy concerns. The technology can be implemented gradually, starting with VIP expe…
- Stefan Borson (interviewed by Adam Leventhal) on the Intersection of Football and Finance - A Live Special from Emirates Stadium in London
In this live episode of Don't Forget Your Tickets, Stefan Borson and host Adam Leventhal discuss the intersection of law, finance, and football governance. The conversation covers financial regulations like UEFA's Financial Fair Play, club…
- Paul Barber OBE (interviewed by Clare Kenny) on Football's Future and Club Sustainability - A Live Special from Emirates Stadium in London
Paul Barber OBE, CEO and Deputy Chairman of Brighton & Hove Albion FC, shares his journey in football, the evolution of the sport post-Euro 96, and Brighton
- From Local Fans to Global Engagement: Exploring Football’s Digital Future with Curt Baker from FotMob
Curt Baker from FotMob discusses how digital tools are reshaping football fan engagement for a global audience, enhancing matchday experiences, and creating new revenue opportunities. He shares insights on catering to diverse fan behaviors…
- From Local Roots to European Goals: A Journey Through Northern Irish Football with Neil Coleman from NIFL
Neil Coleman details the Northern Ireland Football League's strategic plan to boost European competitiveness through club collaboration. The episode covers landmark matches, challenges in fan engagement, club heritage, and the impact of CO…
- Exploring Subscription Models in Sports Ticketing with Mikkel Bjerre from FC Copenhagen
FC Copenhagen
- Innovation and Fan Engagement: Inside Club Brugge's Digital Evolution with Thomas Rypens
Thomas Rypens, Direct-to-Consumer Director at Club Brugge, discusses the club
- Queues or NOQ? The Final Piece in the Stadium Data Puzzle with Param Kanabar, CEO and Founder of NOQ
Param Kanabar, CEO and founder of NOQ, explains how he created a solution to eliminate event queues and increase revenue, which has evolved into a financial operating system. He shares insights on the financial complexities of large events…
- Driving Charitable Contributions Through Ticket Sales: Julien Lepron's Insights from PSG to Common Cents France
Julien Lepron discusses how integrating charitable donations into the ticket-buying process enhances customer engagement and creates commercial opportunities. This episode explores innovative upselling strategies for ticketing and sports e…
- Leveraging Customer Data: Insights from Stefan Lavén, CEO of DataTalks
This episode features Stefan Lavén, CEO of DataTalks, discussing how sports organizations can leverage customer data to revolutionize ticketing strategies and drive revenue growth. Key takeaways include understanding and monetizing data, s…
- From Ticketing Manager to CEO: Fredrik Söderberg's Journey with AIK
Fredrik Söderberg, CEO of AIK football club, shares his career journey from ticketing manager to CEO. The episode covers strategic ticketing insights, balancing business and fan passion, and predictions for the future of ticketing in sport…
- One Click Away - a Live Special from the Football Business Summit in Prague, featuring Kjetil Sørtun and discussing next-generation ticketing solutions
Kjetil Sørtun, CTO at TicketCo, discusses the
- The Economics of Empty Seats: Exploring No-Show Behaviour with Dominik Schreyer
This episode features Professor Dominik Schreyer discussing the economics of no-show behavior among sports season ticket holders. The discussion covers psychological and economic factors influencing attendance, strategies to reduce empty s…
- Exploring the Art of Access Control - a Hot Topic Special with Jacqueline Purcell from Alvarado Mfg
Jacqueline Purcell, an access control expert from Alvarado Mfg., joins Don't Forget Your Tickets to discuss the critical role of access control in event management. The episode covers transforming crowds, the impact of technology like turn…
- Sam Earle (AFC Wimbledon) on Advancing Ticketing, Season Ticket No-Shows, and the Football Governance Bill
Sam Earle from AFC Wimbledon joins the podcast to discuss daily operations in the football league, strategies to reduce season ticket no-shows, and the impact of the Football Governance Bill on ticketing. The conversation covers data-drive…
- Daniel Cook (WRU | Principality Stadium) on Seamless Matchday Operations and Digital Ticketing Transformations
Daniel Cook, WRU Manager of Digital Ticketing & Customer Operations, shares insights into the Principality Stadium's seamless matchday operations and digital ticketing transformation. The WRU boasts a 99.5% digital ticketing rate, enhancin…
- Mastering Crowd Safety and Ticketing Dynamics - a Hot Topic Special episode with Morten Therkildsen from Roskilde Festival and RX Experience
This episode features Morten Therkildsen, Director of Safety at Roskilde Festival, discussing crowd safety and ticketing dynamics. He shares insights learned from events like the Roskilde Festival and UEFA Champions League finals, focusing…
- Season 4 premiere: Record-breaking ticket sales and a FOMO frenzy among fans with Mads Liabø of SK Brann
The Season 4 premiere of Don't Forget Your Tickets features Mads Liabø of SK Brann discussing record ticket sales, the FOMO effect among fans, and marketing strategies for both men's and women's football. Liabø also shares insights on tick…
- Season 3 finale: Highlights and key takeaways with Nick Brennan (Warwickshire CCC)
The Season 3 finale of Don't Forget Your Tickets features Nick Brennan of Warwickshire CCC discussing key takeaways from the season's episodes. Hosted by Carl-Erik Michalsen Moberg and Clare Kenny, the podcast recap covers insights from va…
- Crowd Safety on big events - a Hot Topic Special episode with Íse Murphy-Morris from Safety Sistas
This episode of TicketingPodcast.com features Íse Murphy-Morris discussing crowd safety for major events. It covers the importance of safety for ticketing executives, balancing risk with attendee experience, and strategies for managing cro…
- Artificial Intelligence in the Ticketing Landscape - a Hot Topic Special episode with Michael Fraser from Action / Insight
Michael Fraser joins TicketingPodcast.com to discuss AI's future impact on ticketing. He differentiates machine learning from generative AI and shares insights from his experience, emphasizing that while AI can help, significant effort is…
- Dynamic pricing - how does it work? A Hot Topic Special episode with Filippo Scanzano from the German start-up Smart Pricer
This episode features Filippo Scanzano of Smart Pricer discussing dynamic pricing in the sports and entertainment ticketing industry. It covers how the pricing model functions, its advantages and disadvantages, and its future potential, in…
- Scottish Professional Football League CEO of the year 2023, Steven Ferguson (Ross County FC) on leading a small club to Premiership glory
In this episode, Scottish Professional Football League CEO of the Year 2023, Steven Ferguson (Ross County FC), discusses the unique challenges of leading a small club with a small stadium to Premiership glory. He shares insights into club…
- Live Special from Croke Park in Dublin with Joe Foster (Bodø/Glimt) on how a small football club skyrocketing to international fame manages its heavy ticket demands
Joe Foster, Ticketing Manager at FK Bodø/Glimt, shares insights on managing tenfold ticket demand for a small club experiencing international fame. Recorded live in Dublin, the episode covers fan engagement, ticketing strategies, and logis…