Apptivate: App Marketing Explained
Remerge’s take on mobile marketing in 2026 - Patrick Eichmann & Taylor Lobdell (Remerge)
Apptivate hosts Patrick Eichmann and Taylor Lobdell from Remerge discuss the evolving mobile marketing landscape in 2026. Topics include the shift to probabilistic attribution, the role of AI, adapting to signal loss, simplifying retargeting, and the structure of growth teams…