Why Not Now? with Amy Jo Martin
Self-Improvement
About
You know that thing you've been thinking about doing? Why Not Now? Amy Jo Martin, a New York Times Best-Selling Author and Personal Branding pioneer, created this show because she believes the world will be a better place if more people ask themselves, "Why Not Now?". Each episode you'll hear from Amy Jo herself and a professional Why Notter - guests like Mark Cuban, Jessica Alba, Tony Robbins, Barbara Corcoran, Billy Corgan and more - and learn how they answered the question then took action, so you can too.
Episodes
- Confessions of an AI Optimist: Curiosity & Action Over Fear (Ep 350)
What if the biggest risk with AI isn't the technology itself, but staying on the sidelines while the world changes around you? In this solo episode of Why Not Now?, forever the technology optimist, Amy Jo Martin challenges the fear-driven…
- Money in the Age of AI: Markets, Mindset & Investing with Lisa Detanna (Ep 349)
Lisa Detanna has spent decades helping families, founders and executives navigate wealth, markets and uncertainty - and in this episode of the Why Not Now? podcast, she joins Amy Jo Martin for a candid conversation about AI, investing, fin…
- Using AI for Stress, Decision-Making & Quality of Life - Amy Jo Martin (Ep 348)
What happens when you run an AI experiment during a season of real-life stress? In this solo episode of Why Not Now?, Amy Jo Martin shares an update from Q1 of her year-long AI experiment - right as an unexpected personal challenge introdu…
- The AI-Driven Leader: Geoff Woods on Human Skills, Strategy, and the Next Era of Leadership (Ep 347)
Artificial intelligence is everywhere, but most leaders are still asking the wrong question. Instead of focusing on tools, Geoff Woods believes the real shift is happening at the leadership level: how we think, how we make decisions, and h…
- I interviewed my own AI: Amy Jo Martin's Live, Unscripted AI Experiment (Ep 346)
Have you ever heard a human interview their own AI—live, unscripted, and in real time? In this groundbreaking episode of the Why Not Now? podcast, Amy Jo Martin flips the script and welcomes a never-before-seen guest: her own ChatGPT AI, t…
- Quantified Soul: Week 1 Field Notes | Can AI Improve Quality of Life? (Ep 345)
Can AI improve your quality of life, not just your productivity? Keynote speaker Amy Jo Martin explores leadership, AI, and human-centered decision-making. In this solo episode of the Why Not Now? Podcast, Amy shares early field notes from…
- Personal Update: My 2026 Experiment (Ep 344)
What happens when you turn your life into a living laboratory? In this special episode, the host becomes the guest. Amy Jo Martin sits down with Sam Gooder to reveal her next big leap: The Reinvention Experiment, a yearlong, open-source qu…
- Don Yaeger on Michael Jordan's Drive & the 1% Playbook (Ep 343)
What do elite athletes, top CEOs, and unforgettable teams really have in common? On this week's Why Not Now? with Amy Jo Martin, 12-time New York Times bestselling author and award-winning keynote speaker Don Yaeger pulls back the curtain…
- Swiss Army Strategy: Sam Goodner on Discipline & Doing Business Like Clockwork (Ep 342)
In this episode of Why Not Now? with Amy Jo Martin, serial entrepreneur and tech leader Sam Goodner reveals how Swiss Army precision shaped his entrepreneurial philosophy, and how a keynote by Amy Jo helped him finally write his new book -…
- Confidence by Design: Dr. Shaggy on Discipline, Dentistry and Doing Things Differently (Ep 341)
In this inspiring episode of Why Not Now? with Amy Jo Martin, we meet Dr. Shaggy, Dallas-based cosmetic dentist, entrepreneur and visionary. She is a Renegade in every sense of the word. Affectionately known as the "Frank Lloyd Wright of S…
- Ben Uyeda on Creativity, Risk & Building RESET (Ep 340)
In this Why Not Now? episode, Amy Jo Martin interviews award-winning architect, designer, and creative entrepreneur Ben Uyeda - on location at his breathtaking Reset Hotel, nestled on 180 acres beside Joshua Tree National Park in Southern…
- AI That Saves Lives: Amanda Ducach on the Future of Women's Health (Ep 339 Live at SXSW)
In this special Why Not Now? episode, Amy Jo Martin hands the mic to her AI agent, Renegade Rox, to introduce a live fireside chat with Amanda Ducach, Founder and CEO of Ema - recorded live at the SHE Media CoLab during SXSW 2025. Amanda,…
- From Girlboss to Trust Fund: Sophia Amoruso's Bold New Era (Ep 338)
What happens when you're on top of the world—and everything changes overnight? In this raw and unfiltered episode of the Why Not Now? podcast, Amy Jo Martin reunites with entrepreneur, author, and cultural force Sophia Amoruso. This is Sop…
- Be Where Your Feet Are: LIV Golf CEO Scott O'Neil (Ep 337)
What if your most painful moment could lead to your most meaningful work? In this episode of Why Not Now? , we revisit Amy Jo Martin's conversation with Scott O'Neil - CEO of LIV Golf and former CEO of the Philadelphia 76ers - one of the m…
- Mel Robbins: The 5 Second Rule – Stop Overthinking, Start Doing (Ep 336)
In this episode of Why Not Now? , we revisit Amy Jo's interview with bestselling author, speaker, and global thought leader Mel Robbins - and the conversation is as raw, real, and revelatory as ever. Mel opens up about her incredible journ…
- Scott Galloway - Unfiltered Lessons in Power, Pivoting & Personal Growth (Ep 335)
In this bold and enlightening episode of Why Not Now? , Amy Jo Martin revisits her candid conversation with NYU professor, bestselling author, and entrepreneur Scott Galloway. Known for his unapologetic take on everything from tech monopol…
- The Only Way Out Is Through: Glennon Doyle on Sobriety, Truth and Living Untamed (Ep 334)
In this powerful re-airing of one of Why Not Now? 's most impactful episodes, Amy Jo Martin sits down with the incomparable Glennon Doyle - author of the #1 New York Times bestseller Untamed , CEO and Founder of Treat Media, and one of tod…
- Mixing Science + Soul to Age Less with Renegade Dr. Kenna (Ep 333)
What happens when a high-achieving doctor and sports chiropractor decides to rewrite the rules of health? Dr Kenna Ducey-Clark, Founder and CEO of HealthStyle by Dr. Kenna, is doing just that. In this episode, Amy Jo dive's into Dr. Kenna'…
- Re-Dream. Do. Repeat. - VP of NBA's Cavs, Georgia Sapounas, shares her Renegade playbook (Ep 332)
What happens when a world-class athlete, digital innovator, and fearless adventurer decides to pivot? Renegade member Georgia Sapounas, VP of Innovation & Digital at the NBA's Cleveland Cavaliers, did just that and shares her remarkable jo…
- Bill Shufelt: Building Athletic Brewing & a Non-Alcoholic Beer Boom (Ep 331)
Meet Bill Shufelt, the visionary co-founder of Athletic Brewing, who transformed a simple "Why Not Now?" moment into a game-changing movement in the beverage industry. Bill shares his incredible journey of leaving a stable hedge fund caree…
- Amy Jo Martin's Renegade Story: From Trailer Parks to Blazing Trails (Ep 330)
In this special solo episode, Amy Jo Martin pulls back the curtain on her journey from a small-town girl with big dreams to a trailblazing entrepreneur, author, and founder of Renegade. She shares raw, personal stories of resilience, reinv…
- Jen Batchelor: The Science of Feeling Good & Kin Euphorics (Ep 329)
What if you could create a movement that redefines how people socialize and unwind, without the downsides? That's exactly what Jen Batchelor, Founder of Kin Euphorics, is doing. In this episode, Amy Jo uncovers the moment Jen asked herself…
- Dr. Brooke: Regulate Your Nervous System like a Renegade (Ep 328)
Renegade Member, Dr. Brooke Weinstein, is a neuroscience expert, occupational therapist, and world renowned expert on parenting. She is also an unapologetic advocate for mental health and self-regulation. On this week's episode, Amy Jo Mar…
- All things Money with Amy Jo Martin as guest on "Getting Rich Together" (Ep 327)
In this special crossover episode of "Why Not Now?", Amy Jo takes a turn in the guest seat for an enlightening conversation with Syama Bunten, host of the "Getting Rich Together" podcast. Amy Jo shares her inspiring journey from humble beg…
- Persuasive Storytelling Step by Step with Amy Jo Martin (Ep 326)
Storytelling is one of the most (if not the most!) powerful tools for influencing human behavior, building connections, and creating impact in your personal and professional life. In this episode, Amy Jo shares her insights on crafting com…
- Break Free from Old Patterns: Dr. Gay Hendricks on Problem-Solving & Personal Growth (Ep 325)
In this episode, we revisit a popular conversation with Dr. Gay Hendricks, a renowned expert in personal and relationship transformation. Dr. Hendricks shares his four-step process, "FACT" - facing, accepting, choosing and taking action -…
- Flipping the script on Marriage & Play using the 5 Renegade Rules with Amy Jo Martin
In this heartfelt episode, Amy Jo invites you on a journey of transformation, courage and rediscovery. For new listeners, you'll learn Amy Jo's five Renegade Rules and how to apply them to your Why Not Now? ideas. For longtime listeners, t…
- How to Reframe AI: Multiply Talent & Manipulate Time with Amy Jo Martin (Episode 323)
Amy Jo shares insights and trends from being out in the wild listening loudly to audiences of every type. Drawing on 25 years of experience navigating some of the biggest technological revolutions - from the dot-com boom to the advent of s…
- Guy Kawasaki - How To "Think Remarkable" with a Growth Mindset (Ep 322)
Guy Kawasaki is a bona fide legend. He is an evangelist for innovation, and has been on the front lines of the biggest evolutions in tech; those moments that we've all heard about. In Amy Jo's mind, Guy is the OG influencer and you'll hear…
- Juliet Funt - Creating Space & A Minute To Think (Ep 321)
Juliet Funt is a Productivity Wizard. She is a renowned Keynote Speaker, CEO, Author and tough-love advisor to the Fortune 500. In this episode, Juliet gets into the tactics of how and what to do in order to create more space in your day a…
- Sandra Campos - Why Decision Making is Part Data, Part Instinct (Ep 320)
Sandra Campos is a three-time CEO, having led some of the biggest retail and fashion brands in the world. She is also a two-time founder, a member of multiple private and public boards, a contributor on CNBC and an absolute expert on the c…
- Steven Kotler - Living in "Flow" to Reach Your Peak Performance (Ep 319)
Steven Kotler studied journalism, poetry, and writing in school. When he told others about his plans to conduct a neurobiological study, some literally laughed in his face. But Steven's interviews with Flow State experts made him an author…
- Amy Jo Martin - The Difference Between Priority Management & Time Management (Ep 318)
Our priorities are what we do, not what we say we are going to go. In this episode, Amy Jo explains the difference between priority management and time management. You'll hear two personal stories that have helped shape the way Amy Jo look…
- Amy Jo Martin - How To Ask For Equity (Ep 317)
Alignment and equal value exchange are everything when it comes to having skin in the game. Asking for equity, no matter if you are an employee, advisor or otherwise, is a long term strategy and can be life changing. In this short-but-tact…
- Paula Wallace - Lessons In Leadership, Invention & Reinvention (Ep 316)
"Once you launch in, there's no going back." Paula Wallace is the Founder and President of the Savannah College of Art & Design (SCAD) - a world leading comprehensive university for creative professionals. Paula invented SCAD in 1979, and…
- Amy Jo Martin - Part 3 How To Reinvent Your Day & Relationship With Time (Ep 315)
This is the final episode of Amy Jo's 3 part series all about reinventing your relationship time and money. We encourage you to listen to Part 1 (Ep 313) and Part 2 (Ep 314) before pushing play on Part 3. In this last installment, Amy Jo f…
- Amy Jo Martin - Part 2 How To Reinvent Your Day & Relationship With Time (Ep 314)
Welcome to Part 2 of Amy Jo's 3 part series on reinventing your relationship with time and money. If you haven't spent time with Part 1 (episode 313) , we encourage you to go back and listen before diving in to this latest installment. As…
- Amy Jo Martin - Part 1 How to Reinvent Your Day & Relationship with Time (Ep 313)
A solo series with Amy Jo! In this first episode of a three-part series, you'll hear how Amy Jo is reinventing her relationship with time (and how you can too). You will learn tactical tips so you can do the same. Amy Jo has overhauled how…
- Episode 312: Nicole Rex - How Dell is Reinventing Work
Corporate isn't a dirty word, and Nicole Rex will tell you why. She is on a journey to reinvent it. Nicole is the VP of Global Marketing at Dell Technologies. A storyteller, creator, and marketer at heart, Nicole brings a unique passion fo…
- Episode 311: Dr. Melanie McNally- My personal Peak Performance and Brain Coach
Immerse yourself in a profound conversation with Dr. Melanie McNally, a licensed clinical psychologist and a trailblazing brain coach. With a career spanning almost two decades, Dr. McNally has devoted herself to the mental well-being of a…
- Episode 310: AI Panel - The Future Of Technology Is The Future Of Humanity
What is the impact of AI on humans? How can you use it to your advantage? Well, the goal of this episode is to leave you empowered and able to take very practical steps toward your own AI goals. Dive into the dynamic world of artificial in…
- Episode 309: Nadya Okamoto - Teen Entrepreneur to Change maker
In this compelling podcast episode, host Amy Jo engages in an on stage conversation with Nadya Okamoto, a force to be reckoned with in the entrepreneurial world. Nadya, Founder & CEO of August, a sustainable tampon and pad company, has not…
- Episode 308: Sophia Amoruso - Time, Money & Business (#Girlboss)
Sophia Amoruso is a serial entrepreneur, a New York Times Bestselling Author, and the original #GirlBoss. In this episode, she shares how she started a company from the back of her '87 Volvo, scaled it to a $100 million, and how she has re…
- Episode 307: Matt Lombardi - Reinventing Health and Wellness
Matt Lombardi, former professional athlete and Co-Founder of Beam, joins Amy Jo for a heartfelt conversation covering inspiration, heartbreak, mental health and everything in between. Beam crafts functional wellness products designed to en…
- Episode 306: Jodi Shelton - Investing in your Curiosity
Join Amy Jo as she delves deep with Jodi Shelton, the remarkable co-founder and president of the Global Semiconductor Alliance (GSA). Jodi's story is one of relentless determination and unwavering dedication, she will outwork most anyone i…
- Episode 305: Matthew McConaughey - Main Character Energy
Get to know the REAL person behind the personality. Matthew McConaughey has depth and shares things in this episode that we've never heard before. We all know him from the big screen, but this wide-ranging conversation takes unexpected tur…
- Episode 304: Marcus Buckingham - Love + Work
Marcus Buckingham is the author of two of the best selling business books of all time. He studies psychometrics for a living and brings research into everything he does to unlock strengths, increase performance and help pioneer the future…
- Episode 303: Scott O'Neil - The Magic of 'No' and High-Performance Insights
Scott O'Neil stands as one of the most accomplished and multifaceted executives, excelling across both the professional sports and corporate domains. Currently serving as the CEO of Merlin Entertainment and acclaimed author of "Be Where Yo…
- Episode 302: Brittany Hiller - Scaling to $100M+ with Humility
Brittany Hiller is the COO of Renegade and the complementary Yin to Amy Jo's Yang. Britt embodies a fusion of razor-sharp legal acumen with entrepreneurial artistry. Discover how Britt's journey took an unexpected turn from attorney to CMO…
- Episode 301: Brad Slater - Capitalizing on the Unconventional with Hollywood's Top Agent
Brad Slater, Senior Talent Partner at William Morris Endeavor, wears the badge of most untraditional agent in Hollywood with pride.He has represented some of the most prominent names in entertainment, professional sports, and business, inc…