The Wealthy Coach
Business & Finance
About
Welcome to the Wealthy Coach Podcast where established coaches, practitioners and professionals learn to become wealthy AF in business, in mindset, in clients, and in life! Kendra Perry, FDN-P, is a former Functional Health Coach turned online business strategist for established health & wellness practitioners. She is on a mission to help you a build freedom-based business and transform the health of the planet. In her weekly episodes, Kendra provides business strategy, tips, mindset hacks, and personal development gems to grow a virtual practice that gives you financial freedom while changing lives!
Episodes
- 331: How to Launch a Group Program, Grow Your Email List, and Finally Get Out of Your Own Way (HCA Coaching Call)
This episode of "The Wealthy Coach" discusses how coaches can transition from one-on-one work to scalable group programs. It covers strategies for launching, building an email list, and developing a supportive mindset for business growth a…
- 330: [BEST OF] 5 Non-Negotiables of a Killer Online Program
Kendra Perry on The Wealthy Coach podcast details the five non-negotiables for successful online programs: education, action steps, personalized support, accountability, and resources. The episode explains how to structure content effectiv…
- 329. From 0 to 12 Clients: How to Build Your Email List, Retain Clients, and Close Sales Without the Fear (HCA Coaching Call)
Angie Ruby details her journey from zero clients to twelve by implementing basic strategies consistently and moving past fear. The episode covers her client acquisition methods, client retention improvements, and sales process refinement,…
- 328: Can You Build a Business Off of Social Media?
This episode of The Wealthy Coach explores building a business without social media dependency. Host Kendra Perry explains that the goal is not to leave social media, but to stop using it as the primary growth engine, focusing instead on e…
- 327: Perimenopause is a TERRIBLE Niche
Kendra explains why niching into perimenopause can be detrimental for coaches due to unclear definitions and varied symptoms. The episode offers guidance on how to incorporate perimenopause into coaching without making it the sole brand fo…
- 326: Use Boring Stories to Create Unforgettable Content
This episode of The Wealthy Coach explains how to use seemingly boring, everyday stories to create compelling and relatable content. It discusses shifting content strategy away from perceived value and toward human connection, and how to c…
- 325: 5 Ways to Improve Email Deliverability
This episode of The Wealthy Coach discusses email deliverability as a key factor in email performance for coaches. It explains how inbox placement, sender reputation, list hygiene, and avoiding spam triggers affect email open rates and out…
- 324: The Not-So-Obvious Cause of Inconsistent Sales
This episode of The Wealthy Coach examines overlooked causes of inconsistent sales for coaches, linking revenue instability to consistency, trust, and sales methods rather than effort. It offers solutions for creating a predictable revenue…
- 323: What my 55lb Weight Loss Tells Me About Your Success
Kendra Perry shares her 55-pound weight loss experience, highlighting how focusing on basic principles like calorie tracking led to results, similar to how business success hinges on fundamentals like traffic and conversions rather than co…
- 322: Is Automated Selling Dead?
Kendra explains why automated selling is less effective due to a growing trust gap online. She emphasizes the importance of live experiences and conversations for coaches to connect with and convert clients.
- 321: The BIGGEST Shift to How You Niche Just Happened
The Wealthy Coach episode 321 discusses the shift from demographic-based niching to identity-driven marketing, emphasizing the importance of micro-moments and hyper-specific messaging to build trust and drive sales in today's crowded onlin…
- 320: Andromeda: The New Meta Ads AI Update You MUST Pay Attention To
Kendra explains Meta's Andromeda update, which has impacted ad performance and costs. The episode covers why ads may stop converting, how creative similarity increases costs, the importance of creative volume over audience hacks, and how D…
- 319: Bill 36 is Coming for Your License (and what you can do about it)
This episode discusses British Columbia's Health Professions and Occupations Act (HPOA), detailing its potential impact on licensed health professionals' practice and licenses. It covers risks, the rise of online health coaching, and strat…
- 318: Scarcity - Why You Need it and Won't Sell without It
Kendra explains that a lack of scarcity might be why offers aren't converting. This episode covers using ethical scarcity to help clients make decisions, the psychology behind it, and how to create clear timelines that encourage action, es…
- Ep. 317: Don't Let AI Fuck Your Business
This episode discusses the potential pitfalls of over-relying on AI for business content, emphasizing the importance of maintaining a unique brand voice and human connection in the age of automation. It covers strategies for using AI ethic…
- 316: 4 Key Elements of a Successful Wellness Business
Kendra explains the four crucial elements for a successful wellness business: traffic, leads, conversions, and fulfillment. She addresses why coaches may focus on the wrong issues when sales are slow and how to identify and fix growth bott…
- 315: Write 12 Strategic Blog Posts to Get Booked Out With Clients / Jana Osofsky
Kendra interviews content strategist Jana Osofsky on The Wealthy Coach podcast about a sustainable marketing approach for health and wellness practitioners. Jana explains how a capsule blog library of long-form content can reduce burnout a…
- 314: What Does NOT Work on Social Media Anymore (and what does in 2026)
This episode of The Wealthy Coach discusses the ineffectiveness of purely educational social media content for coaches in 2026, suggesting a shift towards content that evokes emotion through personality and perspective. It highlights how e…
- 313: BEST OF - 3 Magic Phrases to Handle Objections w/ Nicole Cramer
Sales Coach Nicole Cramer discusses handling customer objections, explaining they signal buying interest. She shares three key phrases to help understand customers and encourage sales by uncovering their curiosity.
- 312: Year in Review: Balancing Work & Motherhood, Re-Building EVERYTHING & My First Dip in Revenue EVER
In episode 312, Kendra reviews her 2025 business performance, including a revenue dip and adapting to shifts in buyer behavior. She details strategic pivots like introducing one-on-one programs, moving her community platform, and using liv…
- 311: My Crystal Ball Predictions for 2026
Kendra reflects on business and life changes, offering predictions for 2026 focusing on health and wellness entrepreneurs. She discusses AI as an assistant, not a replacement, and emphasizes human connection, expertise, and differentiation…
- 310: Step into Your 'Main Character Energy' in 2026 (how you can win next year)
This episode of The Wealthy Coach focuses on adopting 'main character energy' to grow a coaching business in 2026. It emphasizes taking bold action, using data-driven planning instead of motivation, and leveraging skills like precise messa…
- 309: 5 Reasons Your Program Will NEVER Sell
This episode of The Wealthy Coach explores five reasons why coaching programs fail to sell, focusing on the importance of qualified leads, a clear niche, a unique methodology, strong offer positioning, and consistent sales mechanisms. Host…
- 308: 7 Habits of 6-Figure Wellness Entrepreneurs
Kendra Perry outlines 7 core habits for building a sustainable six-figure wellness business, focusing on mindset, systems, and daily actions like metric tracking and consistent selling.
- 307: Things You MUST Accept if You want an Online Business
This episode of The Wealthy Coach discusses essential acceptances for online business owners, such as the necessity of content creation, managing rejection, and understanding the realistic timeline for building a sustainable venture.
- 306: Simple Messaging Tweaks to Make Your Offer IRRESISTIBLE
This episode of The Wealthy Coach explores messaging strategies for coaches. It covers explaining offer value, differentiating programs from offers, using value-centric language, identifying ineffective messaging, clarifying niche position…
- 305: Signs You’re an Info Hoarder & How to Become an Execution Queen
This episode addresses information hoarding, where coaches consume content without taking action. It explains the root causes, offers methods to recognize the signs, and provides a framework for prioritizing execution, building momentum, a…
- 304: Avoid a Slow December. How to Keep Your Sales Up
Kendra discusses why December is a prime sales season for coaches and wellness professionals, debunking the myth that sales slow down. She offers practical strategies for creating successful holiday campaigns, including payment timing, bon…
- 303: [BEST OF] 3 Beliefs Stopping You From Hitting 6-Figures In Your Biz
Host Kendra Perry discusses three limiting beliefs preventing coaches from reaching six figures. The episode emphasizes embracing the journey, valuing authenticity, and understanding that success comes from enduring the process rather than…
- 302: Freebie Not Working? Let’s Fix That!
This episode of The Wealthy Coach addresses common issues hindering email list growth and sales, explaining how to identify and fix problems in traffic, opt-ins, nurture sequences, and sales using data-driven strategies.
- 301: What to Expect For Your First Webinar Launch
This episode details Kendra's first webinar launch, focusing on managing expectations, understanding conversion rates, and the emotional journey involved. It emphasizes preparation, data analysis, and viewing the first launch as a learning…
- 300: 300th Episode 🎉 AI Interviews Me & Free Goodies for You!
To celebrate 300 episodes, Kendra was interviewed by ChatGPT about her business, personal life, and the coaching industry, covering topics like passive income myths, marketing fundamentals, and business mindset.
- 299: Black Friday is Coming! Let's Plan Your Sale Now.
This episode of The Wealthy Coach, titled "Black Friday is Coming! Let's Plan Your Sale Now," details strategies for health coaches to successfully implement Black Friday sales. Host Kendra discusses creating smaller, high-value offers, pr…
- 298: 5 Ways to Instantly Improve Your Sales Skills
Kendra shares sales strategies from a personal flop, emphasizing niching, messaging alignment, and connection. This episode covers five core sales improvement strategies and provides resources for coaches to boost their sales with confiden…
- 297: The 5 Biggest Killers of Your Success
In episode 297, Kendra details five major obstacles to online coaching success: avoiding a niche, overthinking, constantly seeking new offers, procrastination, and refusing to delegate. The episode emphasizes simplicity, action, and delega…
- 296: My Biggest Business F*ck Ups (and most important lessons)
In episode 296, Kendra discusses her biggest entrepreneurial mistakes, including failed programs, poor partnerships, and marketing errors. She shares the lessons learned from these f*ck ups and how they inform her current business strategi…
- 295: Your Program is NOT Your Offer (not knowing the difference is stalling your progress)
In episode 295 of The Wealthy Coach, Kendra explains the critical difference between a coaching program and an offer. She details how to position your offer effectively to connect emotionally, stand out, and drive sales, using examples and…
- 294: Want to Hit 10K Months? You MUST Be Doing These 5 Things!
This episode addresses the evolving online business landscape for coaches in 2025, discussing challenges like declining reach and rising ad costs. It outlines five key strategies for success, including human-specific targeting, premium pri…
- 293: Having a Program Does Not Equal Offering a One-Size-All-Approach
This episode discusses how signature coaching programs are essential for sustainable, client-centered practices. Structured programs offer a flexible framework for personalization, preventing coach burnout by packaging expertise into strat…
- 292: What Can Change in 2-Years with a Signature Program (Rachael Wenster Case Study)
This episode features a case study of Rachael Wenster, who scaled her health coaching business significantly in 2.5 years by developing a signature program. The discussion covers her niche strategy, evolving marketing tactics, the shift fr…
- 291: Not Selling THIS? You're Going to Struggle
This episode discusses the unsustainability of the traditional session-based client model, which often leads to practitioner burnout. It explains how creating a streamlined signature program by narrowing your niche and simplifying your off…
- 290: Get Clients in These 5 Places (but first you need this!)
This episode of The Wealthy Coach discusses five places online coaches can find clients, emphasizing the necessity of a warm audience. It covers foundational requirements, audience building, 2025 market challenges, and specific client sour…
- 289: How to Get Started with Social Media (which platform should I choose?)
This episode of The Wealthy Coach helps online coaches choose the best social media platform by analyzing major options, their content performance, and strategic recommendations for sustainable growth.
- 288: Has My Stance on Websites Changed? (SPOILER: Yes, it has)
Kendra revisits her stance on websites, explaining why simplified, purpose-driven sites and long-form content are crucial for building authority and nurturing audiences in today's market. She recommends a specific website structure and pla…
- 287: 3 Types of Messaging You Need to Nail (If You Want Clients Who Actually Pay You)
Kendra explains the three crucial messaging types online coaches need: target audience, brand, and offer. This episode details strategies for specific positioning, effective brand voice, and compelling offer messaging to attract and conver…
- 286: Feeling Behind? THIS is For You
Kendra addresses the common feeling of falling behind in business, reframing it as perception rather than reality. The episode encourages listeners to avoid comparison, focus on their own pace, and understand that success timelines vary.
- 285: Overwhelm is a Choice. How to Squash it and Start Making Progress
This episode of The Wealthy Coach discusses overwhelm as a stress response to excessive input, leading to decision fatigue and procrastination. It offers practical management strategies such as planning, setting micro-goals, brain dumping,…
- 284: How Long it REALLY Takes to Generate Consistent Revenue from an Online Program
Episode 284 of The Wealthy Coach discusses the realistic timeframes for generating consistent revenue from online programs. Host Kendra challenges the quick-success narrative, explaining the importance of building authority, refining your…
- 283: 4 Types of Online Programs. Which is Right for You?
This episode of The Wealthy Coach discusses four types of online programs: one-on-one, group, hybrid, and DIY. Host Kendra explains the benefits and drawbacks of each, offering guidance on selecting the best format based on business stage…
- 282: How to Navigate Changing Social Media (HCA Student Coaching Call Series)
This episode of The Wealthy Coach discusses how coaches can navigate the evolving social media landscape by focusing on authentic connection, utilizing behind-the-scenes content, talking-head videos, and direct message conversations. It al…