The Predictable Revenue Podcast
395: How to Sell Before You Build with Patrick Zelaya
In this episode of the Predictable Revenue Podcast, we spoke with Patrick Zelaya , founder of HeavyConnect , about one of the cleanest early traction stories we've heard. He didn't start with code. Or funding. Or even a finished product. He pitched a room full of farmers with nothing but a pain point, and walked out with 15 checks and two years of runway. No VC. No sales team. Just real demand. Highlights include: From Hackathon to Industry Leaders (04:36), Building Relationships with Major Clients (09:01), Navigating Compliance and Functionality Challenges (11:14), The Role of Software in Training and Compliance (13:27), and more... Stay updated with our podcast and the latest insights in Outbound Sales and Go-to-Market Strategies!