The Home Service Expert Podcast
Business & Finance
About
The Home Service Expert podcast is the No. 1 podcast for ambitious home service entrepreneurs, whether they are in plumbing, HVAC or another niche. In this show, Tommy Mello, a $200M business founder, will talk with the best entrepreneurs and experts in the home service industry and beyond, to share insights that have made them successful: from the newest marketing tools to the best scaling strategies. Previous podcast guests include Terry Nicholson (former national trainer of NYSE-listed home services company), Craig Smith (President of HomeAdvisor, a home services marketplace valued at $2B+), Cameron Herold (former COO of three $100M+ companies), etc.
Episodes
- Why the Wealthiest Investors, Nobody Talks About, Are All in This Industry
This episode of The Home Service Expert Podcast discusses why wealthy investors are increasingly interested in the home service industry. It highlights the long-term potential of blue-collar work and the importance of focusing on enterpris…
- From Sales Rep to $28M: What Jordan White Learned Building Seek One Roofing
Jordan White shares his experience building Seek One Roofing to $28 million, discussing business growth strategies, overcoming challenges, and crucial lessons learned along the way. He covers topics from scaling businesses and leadership t…
- AI Will Run Your Business Sooner Than You Think (Boris Valkov)
Boris Valkov, co-founder of Lace.ai, discusses how AI can help businesses unlock insights from data and improve performance through automation and smarter decision-making. He shares his expertise in AI, machine learning, and scalable syste…
- The Sales System That Took Him to $300M+ Revenue (David Peterson)
David Peterson, SVP of Sales at Annuity, shares insights on building sales systems and leading sales teams in the home improvement sector. He discusses growing Mad City Windows and his experience in in-home selling and KPI-driven managemen…
- The Future of Blue-Collar is Tech, AI, Roofing, and Power (Josey Parks)
Josey Parks, CEO and venture entrepreneur, talks about the future of blue-collar industries, focusing on technology, AI, roofing, and power. He founded several companies in these areas, including Total Home Roofing and Cognitive Contractor…
- How Top Entrepreneurs Rewire Their Thinking to Win (Shawn & Kaitlin Feurer)
Shawn and Kaitlin Feurer, founders of Shawn Feurer Consulting, explain how top entrepreneurs rewire their thinking to achieve success. They provide insights into leadership, resilience, and sustainable growth, helping business owners break…
- The Highest ROI Marketing Tool for Home Service Businesses (Tim Hilcove)
Tim Hilcove, founder of SmartWrap, discusses vehicle wraps as a high ROI marketing tool for home service businesses. He covers combining design, messaging, and strategy to generate measurable growth, turning vehicles into mobile billboards…
- Psychology Tricks That Got My Business to $500M (David Royce)
David Royce, founder of Aptive Environmental, shares how he scaled his business to over $500M. He discusses combining operational excellence with psychology, leadership development, and human behavior to help founders grow their companies…
- How to Scale and Exit Your Business (Brian Franco)
Brian Franco, founder of Meritage Partners and author of "Inevitable Exit," shares insights on mergers and acquisitions. He discusses guiding founders and private equity groups through transformative M&A processes and preparing companies f…
- Inside LJW: 40+ Years of Advertising That Actually Works - Sam John
This episode features LJW Advertising, a firm founded in 1982 that specializes in strategic media buying and creative execution. They have over 40 years of experience in advertising across various industries.
- How to Optimize Your SEO Strategy and Start Converting (Nate Fischer)
Nate Fischer, CTO of Local Optics, discusses optimizing SEO strategy for home service businesses. He shares insights on digital marketing and leveraging real-world job data and customer interactions to improve rankings and generate leads.
- How AI Is Closing Deals for Home Service Businesses with Chiirp (Ryan Fenn)
Ryan Fenn, founder and CEO of Chiirp, explains how his software assists home service businesses in converting leads into booked jobs. He identifies inconsistent and slow follow-up with leads as a major revenue loss for companies and discus…
- Why Direct Mail Still Dominates Home Service Marketing (Dan Harlacher)
In this episode, Dan Harlacher from Valpak joins The Home Service Expert Podcast to discuss the continued relevance of direct mail in home service marketing. He explains how direct mail, combined with digital strategies, can help local bus…
- How ServiceTitan Took Over the Trades Industry (Ara Mahdessian)
This episode features Ara Mahdessian, co-founder and CEO of ServiceTitan. He shares the origin story of ServiceTitan, his experiences growing up in a family plumbing business, and the process of building a major SaaS platform for contracto…
- Understand Your Company's Performance Metrics with These Tips (Brigham Dickinson)
Brigham Dickinson, co-founder of Power Selling Pros, shares insights on enhancing company performance metrics for home service businesses. His company focuses on converting calls into booked jobs and improving customer service.
- The Art of Customer Service: Building a Culture-First Business with Rob Anderson
Rob Anderson shares insights on company culture, customer service, and recruitment strategies in the home services industry. He discusses data-driven decisions, partnerships, challenges from private equity, leadership development, and stor…
- Marketing, Sales, Capacity Planning, and Scaling Home Services with Ismael Valdez
On The Home Service Expert, Tommy Mello and Ismael Valdez discuss scaling home service businesses. They cover topics such as marketing, sales, capacity planning, operational execution, and evaluating company investments. The conversation a…
- The Art of Differentiation in Marketing with Brian Sooy
Tommy Mello and Brian Sooy discuss branding and marketing in the home services industry. They cover differentiation, customer experience, storytelling, and data-driven decision-making.
- The Future of AI and Marketing with Benjy Uhl
This episode features an interview with Benjy Uhl about the role of data in AI and marketing. Discussions include leveraging customer data for targeted strategies, consistent marketing efforts, and the future implications of AI on the work…
- How Amazon's Customer Obsession Inspired a Home Service Revolution with Zac Dearing
In this episode, Zac Dearing discusses the evolving home services landscape, the importance of creating a shopping experience for homeowners, and how technology can enhance sales processes. He shares insights from his background at Amazon…
- Breaking Barriers in Home Services with Vince Nardo
Vince Nardo shares his experience in home services, covering market entry, private equity, grassroots marketing, company culture, talent retention, and post-sale planning.
- Breaking Limiting Beliefs: on Leadership, Sales, and Mindset Mastery with Grant Winstead
Grant Winstead, CEO of Renovation Experts, shares his journey from door-to-door canvasser to multi-million dollar company owner, emphasizing the importance of mindset over tactics. He discusses overcoming obstacles, the impact of mentorshi…
- Unlocking Sales Potential Through Financing with Justin Hatcher
In this episode, Justin Hatcher and Tommy Mello discuss the impact of financing on sales success in the home improvement industry. They cover integrating financing into the sales process, challenges for private equity firms, and the future…
- From Turf to Triumph: A Leader's Journey with Dillion Georgian
Dillion Georgian discusses his journey in the turf industry, focusing on leadership, operational efficiency, and balancing family and business. He shares insights on equity incentives, technology, and the importance of a resilient mindset…
- Unlocking the Secrets of Private Equity with Johnny Conklin
In this episode, Tommy Mello interviews Johnny Conklin of 16 South Capital Partners about private equity. They discuss partnerships, the evolving private equity landscape, and the role of founders in business success. The conversation also…
- Building Wealth Through Private Equity in Home Services with Richard Lewis and Adam Hanover
Richard Lewis and Adam Hanover, founders of Redwood Services, discuss their unique approach to private equity in the home services industry. They emphasize partnerships, culture, and a long-term investment strategy that prioritizes the gro…
- Insights from a Marketing Veteran with Megan Beattie
Megan Beattie, a marketing consultant, discusses the importance of execution in consulting, effective sales techniques, and leadership. She also touches on the future of AI in business and the impact of personal experiences on leadership.…
- Why Most Deals Fail with Shark Tank's Kevin O'Leary
Kevin O'Leary, "Mr. Wonderful" from Shark Tank, shares his insights on why most deals fail. He discusses the importance of clarity, product focus, and disciplined execution in business.
- How To Earn Trust and Influence According to Renowned Psychologist Robert Cialdini
Dr. Robert Cialdini, a renowned psychologist and bestselling author, discusses his groundbreaking research on the science of influence. This episode explores his classic principles of persuasion, offering insights into ethical influence, r…
- Keeping the Blue Collar Spirit Alive with RJ Magee
In this episode, RJ Magee and Tommy Mello discuss the importance of surrounding oneself with smarter individuals and maintaining a strong connection to the blue-collar workforce. They also cover challenges faced by general managers and ope…
- The 4 Pillars of Leadership with Paul Kelly
In this episode, Paul Kelly and Tommy discuss overlooked secrets to success, focusing on critical thinking, informed decisions, and ongoing training. They highlight the importance of improving thinking skills to transform actions and resul…
- The Art of Leadership: Build Trust Overnight with Jeff Hancher
Jeff Hancher, a USA Army veteran, author, and speaker, shares insights on unlocking elite performance through bold leadership and effective communication. He introduces his Firm Feedback methodology for building high-performing, feedback-d…
- E440 Unlocking Buyer Psychology: The Key to Sales Success with Joe Cunningham
This episode discusses buyer psychology, focusing on how salespeople should address problems their products solve. It also examines how personal biases influence the perception of value in purchases.
- E439 The Truth About Success: Scott Clary on Building Brands and Taking Ownership
Scott Clary, a serial entrepreneur and host of the Success Story podcast, shares his insights on building successful brands and achieving meaningful goals. He discusses strategies for personal branding, content creation, and cultivating an…
- Wealth Hacks and Motivation for Entrepreneurs with Tom Howard
In this episode, Tommy and Tom Howard discuss the responsibilities of leadership, the importance of immediate follow-up calls, and how to be an effective CEO. They also explore the concept of achieving success through undertaking challengi…
- From Prison to Purpose: Peter Meyerhoff's Journey of Redemption
In this episode, Peter Meyerhoff discusses his journey from a troubled youth and time in prison to becoming a successful entrepreneur and motivational speaker. He shares his story of resilience and redemption, focusing on overcoming addict…
- The Reality of Entrepreneurship: Challenges and Misconceptions with Cameron Herold
Tommy Mello and Cameron Herold discuss entrepreneurship, employee care, business operations, and leadership. They also touch on personal growth and finding meaning beyond work.
- AI and the Transformation of Business with Leo Pajera
In this episode, Leo Pajera, CEO of eXp Realty, shares his insights on the real estate industry, the role of AI and technology, and the significance of branding and human connection in business. He also discusses finding purpose beyond mat…
- Building Trust and Loyalty in Business - Alisa Imperial
Tommy Mello and Alisa Imperial discuss building trust and loyalty in the home services industry. They cover topics such as leadership, training, customer experience, and mentorship, emphasizing continuous learning and community collaborati…
- Unlocking the Blue Collar Economy with Benji Carlson
Tommy Mello and Benji Carlson discuss the current state of the blue collar economy, including the talent shortage, the impact of AI, and strategies to attract younger workers. They explore the importance of personal development and perform…
- The Power of Mindset in Entrepreneurship with Ryan Lee
Tommy Mello and Ryan Lee discuss essential elements of business success, including mindset, pricing strategies, and building a strong team. They also cover navigating partnerships, marketing strategies, learning from mistakes, and the impa…
- Home Service Niche Growth Strategies with Tim Brown
Tommy Mello and Tim Brown discuss home service marketing, emphasizing niche marketing, community engagement, and the balance between SEO and PPC strategies. They also explore the challenges faced by home service businesses and the value of…
- Dave Yoho 97 Year Old Business Expert Shares 60+ Years Of Business Secrets
In this episode, Dave Yoho discusses business secrets and sales with Tommy Mello. Key topics include sales success, human behavior, communication, building a winning team, and adapting sales techniques to customer needs. The discussion als…
- Maximizing Fleet Efficiency: Insights from Industry Experts with Renee Millum
Renee Millum and Tommy Mello discuss fleet management in the home service industry. They cover topics such as vehicle leasing versus buying, fleet maintenance, branding, technology, and understanding the total cost of ownership.
- The Journey of an Automotive Expert with Aaron Stokes
Tommy Mello interviews Aaron Stokes about his career in the automotive repair industry. They discuss business concepts, financial metrics, sales techniques, and the importance of live events for business growth. Aaron also shares insights…
- Marketing Like a Billionaire: Inside the Mind of Russell Brunson
Russell Brunson, co-founder of ClickFunnels and author of "DotCom Secrets," "Expert Secrets," and "Traffic Secrets," talks about online marketing. He provides insights into building and scaling businesses, having empowered entrepreneurs th…
- The Intersection of Technology and Marketing in Business with Jim Leslie
Jim Leslie discusses the journey of navigating business challenges and the importance of technology and marketing in scaling a business. The conversation highlights common pitfalls business owners face and the necessity of a supportive com…
- Unlocking Success: The Entrepreneurial Mindset with Austin Zaback
Austin Zaback shares insights on entrepreneurship, real estate, and home services. He discusses strategies for building a business, navigating the real estate market, and the importance of commitment, mentorship, and company culture.
- Mastering Business Budgets: Insights with Lawrence Castillo
Lawrence Castillo shares insights on building a successful HVAC business, covering topics such as budgeting, recruiting top talent, leveraging technology, effective marketing strategies, and maintaining healthy profit margins. He also disc…
- Unlocking Organizational Success Through Management with Brian Gottlieb
Brian Gottlieb shares insights on management, organizational culture, challenges, and strategies in the home improvement industry. He emphasizes recruitment, marketing, financial management, leadership, and decision-making for business suc…