Marketing Tips For People Who Hate Marketing - Brandon Willington

In this episode of The Expert Authority Coach™ Podcast, Christine Blosdale sits down with marketing maverick Brandon Willington, founder of Where You? Marketing . From his early days as a DJ to becoming a sought-after marketing strategist, Brandon shares how he learned that being great at what you do isn’t enough — you also have to know how to tell your story. Together, Christine and Brandon unpack what it really means to “meet your clients where they are,” offering refreshingly real advice on showing up authentically, creating clarity in your message, and building marketing consistency that actually works. Brandon also reveals his behind-the-scenes approach to Facebook ads (which is Christine's kryptonite) and why honesty and empathy outperform any algorithm. If you’ve ever said, “I’m just not a marketer,” this episode will flip that belief on its head and show you how to turn your authentic voice into your most powerful marketing tool. LINKS MENTIONED: http://www.ExpertAuthorityCoach.com http://www.WhereU.com.au 00:00 Introduction and Banter 00:40 Welcome to the Expert Authority Coach Podcast 01:53 Meet Brandon Willington 02:52 Brandon's Origin Story 05:20 Diving into Facebook Ads 09:01 Teaching Clients to Manage Ads 12:11 Red Flag Test for Clients 13:51 The Importance of Energy in Collaboration 14:10 Coaching vs. Marketing: A Crucial Distinction 15:04 Effective Marketing Strategies for Coaches 16:35 Understanding and Meeting Client Needs 18:30 The Power of Listening to Your Audience 21:54 Clarity and Consistency in Business 24:48 Authenticity in Personal Branding 25:32 Conclusion and Contact Information

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