The Diablo Way - CrossFit Affiliate Podcast
Sports
About
Formerly PRsAllDay Podcast Real world talk about CrossFit: Affiliation, Community, Programming & Competition. Diablo CrossFit Founder & Owner Craig Howard (L2) and Progressive Programming Owner & Head Programmer Jamie Lee (L3) discuss the latest trends & happenings in the world of CrossFit, CrossFit Affiliates and CrossFit the sport.
Episodes
- Coach Sarah - Flutist, Air Force Master Sergeant, CFG SemiFinalist
Coach Sarah discusses her CrossFit background and preparation for the Semi-Finals competition. She also shares insights into her career in the Air Force Band. This episode is from The Diablo Way podcast.
- The Diablo Way - Podcast Reborn
The Diablo Way podcast returns with hosts Jamie and Craig, offering insights into Diablo's operations, member interviews, and 20 years of experience running an affiliate.
- NorCal Affiliate Owner Gathering Recap
Jamie and Craig recap the NorCal CrossFit Affiliate Owner gathering, sharing key ideas and strategies discussed at the event held on November 15, 2025.
- NorCal Affiliate Gathering Recap Show
Jamie and Craig recap the Affiliate Owner Gathering held at Diablo on November 15, 2025, sharing notable moments from the event.
- Affiliate Owner Bitch Sesh with Tim Dymmel CF Palo Alto
Tim Dymmel of CF Palo Alto joins The Diablo Way podcast for a candid discussion about the experiences of affiliate owners and coaches, including member interactions and opportunities for scaling.
- Robots, AI, BioHacking, Beer & CrossFit
Chris Graham, a CrossFit coach and owner of a brewing supply company, discusses bio-hacking, nutrition, injury recovery, and meal prep on The Diablo Way podcast. He shares his experience with losing over 60 pounds since joining CrossFit.
- Zia is betting on CrossFit!
Zia Rohrbaugh, owner of CrossFit Counter Culture, shares insights on expanding to a second location, managing multiple affiliates, and the challenges of real estate for gym owners. The discussion also touches on integrated health services…
- Zia Is Betting On CrossFit!
Zia Rohrbaugh, owner of CrossFit Counter Culture and Affiliate Council Member, has signed a lease for her second location. She shares her optimism about CrossFit's future, her approach to building a community health hub, and her perspectiv…
- Forging Elite Fitness and It's Open Season!
The Diablo Way podcast covers CrossFit's renewed focus on "Forging Elite Fitness," new marketing efforts, and the Open schedule. The episode offers guidance on preparing athletes and affiliates for the competition.
- Juliet Starret - CF San Francisco Founder, NY Times Best Selling Author, Ready State owner
Juliet Starrett, founder of CrossFit San Francisco and co-owner of The Ready State, discusses the growth of CrossFit San Francisco from $0 to $3 million annually. The conversation also covers their pivot to The Ready State mobility system…
- TJ's Gym: Selling HARD is hard. Owner: TJ Belger - est 2002
TJ Belger, owner of TJ's Gym since 2002, shares insights on achieving long-term business success, making profitable decisions, and the process of hiring quality coaches.
- NorCal Classic - Affiliates Save The Day!
The Diablo Way podcast discusses the NorCal Classic, focusing on workout design, equipment needs, and the role of volunteers. They highlight the festival atmosphere and identify areas for improvement.
- Community Cup Chaos with JDFit CF Affiliate Owner
This episode of The Diablo Way podcast discusses plans, execution ideas, and strategies for success related to the Community Cup.
- Community Cup Chaos! Are you ready?
Affiliate Owner Jake Dickinson joins The Diablo Way podcast to discuss the Community Cup, detailing how the levels function and the strategies for their affiliates.
- Fix Your Shoulders with Dr. Mike Hinderman
Dr. Mike Hinderman, a licensed Chiropractor and CrossFit Level 1 Coach, discusses his assessment and movement therapy protocols for shoulder health. He works with many members, coaches, and athletes within the CrossFit community.
- Kendra Watters - R.N., Masters Athlete - Fixing the Workouts
Kendra Watters, a registered nurse and masters athlete, discusses her eight-year fitness progression at Diablo CrossFit, including qualifying for Masters SemiFinals and Indy SemiFinals. The episode also covers adjustments made to team semi…
- CrossFit LOVE: Jeremy Thiel: 20yr Affiliate & 17yrs Competition Mgt. TFX
Jeremy Thiel shares insights on building a successful 20-year CrossFit affiliate and his experience managing the TFX Invitational, a CrossFit Games SemiFinal Qualifier.
- History of the CrossFit Games Open Competiton at Diablo
Christy Lee, a CrossFit athlete, mom, and wife, shares insights on the significance of the CrossFit Open competition for CrossFit affiliates and the broader community.
- Run A Successful Intramural Open - Start to Finish
The Diablo Way podcast covers how to run a successful Intramural Open, discussing rules, scoring, the draft, weekly challenges, and managing spreadsheets for Friday Night Lights.
- BOZ! - The 2025 CrossFit Open & Community Cup
Adrian Bozman, CrossFit Competition Director, discusses the 2025 competition season, the origins of CrossFit competitions, and the introduction of the Community Cup.
- Autism. Family. CrossFit. A Mom's Story - Hannah Michaelsen
Hannah Michaelsen, a CrossFit affiliate member, shares her experience raising a son with Autism and how CrossFit has benefited both of them. She also directs a non-profit supporting families with disabled children.
- Brian Boucher (MidState CrossFit) Why Affiliate? & Top 3 Things for 2025
Brian Boucher, owner of MidState CrossFit and a paramedic, joins the podcast to discuss why gyms should affiliate with CrossFit. The episode also covers top recommendations for both members and affiliate owners for the year 2025.
- Meal Prep Masters - Kim & Yvonne
Kim Hilen and Yvonne Howard share their meal prep processes and strategies on this episode of The Diablo Way CrossFit Affiliate Podcast.
- Review of the 2025 CrossFit Games Qualification Schedule
The Diablo Way podcast reviews the 2025 CrossFit Games qualification schedule, detailing the path from Open to Semis to Games. The discussion covers In-Affiliate and In-Person Semis, qualification percentages, and new initiatives like the…
- Healthcare Coverage For CrossFit Affiliates!? Dr. Tom McCoy
Dr. Tom McCoy, Director of the CrossFit Medical Society, discusses the organization and Community Care, a new healthcare coverage plan for CrossFit affiliates and participants.
- GRID League - The Complete History with Mather Wiswall USGL Founder
Mather Wiswall, founder of the United GRID League, discusses the history of the National Pro Grid League, founded by Tony Budding, and the subsequent growth of the United GRID League.
- Foster Fantastic! Surita Sharma Shares Her Foster to Adoption x2 Story.
Surita Sharma shares her story of fostering and adopting two children, a daughter and a son. Their adoption backstories are described as wild and beautiful.
- EPISODE 100! Christian Dean - My Journey from 400lbs to 260
Christian Dean shares her decade-long fitness and health journey, during which she lost over 140lbs. She details her family's history with obesity and her personal progress over the past year since beginning CrossFit.
- Review of the West Coast Region Affiliate Summit - Sep 14
Don Faul presented a review of his trip to Washington at the West Coast Affiliate Summit, sharing insights on new tools for affiliates and updates on training certifications. The episode also covers the affiliate and coaches panels, noting…
- Life (and CrossFit) with an Eating Disorder - Lisa Himmel
Lisa Himmel shares her experience of living with a severe eating disorder for over a decade and her strategies for coping.
- CrossFit Games Masters Review
Coaches Jamie Lee and Jackson Miller discuss their experiences at the new CrossFit Games Masters Competition, evaluating aspects like the venue and programming.
- CrossFit Games Masters Preview!
In this episode of The Diablo Way, CrossFit athletes Yvonne Howard and Nate Wantahtah preview the Masters CrossFit Games. They discuss the new venue and format in Birmingham, their training preparation, workout expectations, and what it ta…
- Which CrossFit Games Venue Was the Best!?
The Diablo Way podcast discusses which CrossFit Games venue was the best, evaluating the strengths and weaknesses of the Dickies Arena. The episode is dedicated to the memory of Lazar Ducik.
- Random Hour: Chasing Shiny Objects, 7 Locations, The Games
Jamie Lee and Craig discuss affiliate organization, purchasing equipment, expanding to new locations, and The Games on the latest episode of The Diablo Way podcast.
- History of The CrossFit Games - A Fun Look At The Beginning to 2024
The Diablo Way podcast features hosts Tim Dymmel, Jamie, and Craig reminiscing about the history of the CrossFit Games. They discuss the evolution of the Games from its beginnings to 2024, including changes in venues, workouts, and notable…
- Why I Sold My CrossFIt Affiliate: Jamie Lee - CrossFit Burn
Jamie Lee shares his experience of selling his CrossFit affiliate, detailing the reasons for the sale to Diablo.
- CrossFit HEALTH Society - Dr. Tom McCoy D..O.
Dr. Tom McCoy is interviewed about the new CrossFit Health Society and its potential to transform healthcare for CrossFit participants.
- Athena is Back! The Journey To Lose 300lbs.
Athena is on a mission to lose 148lbs within a year. This goal will bring her cumulative weight loss to an impressive 300lbs. Her journey is featured on The Diablo Way podcast.
- CrossFit AND Diablo For Sale?
Tim Dymmel joins The Diablo Way podcast to discuss affiliate management, the future of CrossFit, and the CrossFit brand.
- Where Were The Fans? NA West Regional Recap with Amanda Hari
Amanda Hari attended the CrossFit Games North America West Semi Final and shares her observations about the event, including athlete performances and the lack of spectators.
- 'Murph Prep & North America SemiFinals Preview-ish
The Diablo Way podcast covers Murph workout preparation, including scaling and team options. Coaches Jamie and Craig also preview the upcoming North America CrossFit Semi-Finals event.
- National Champion Cheer Coach & CrossFit Coach Portia Berger
Coach Portia Berger discusses her recent National Championship win with the California AllStars Bullets and compares coaching cheerleading to coaching CrossFit.
- Age-Group Semi Final Workouts! A review and strategy talk
Jackson Miller, Competition Programmer for Diablo Coach & PRsAllDay, joins The Diablo Way podcast to discuss strategy and execution for the Age-Group Semi Final Workouts.
- Super Mom - Anelyse George: Training when pregnant, Pelvic Floor. 1000hrs Outside
Anelyse George, mother of three, shares her experiences with training during pregnancy and discusses pelvic floor health. The episode also touches on raising children with an emphasis on spending time outdoors.
- Affiliate Town Hall. Quarter Final Follow Up Ideas. Affiliate Cup Idea.
Zia Rohrbaugh discusses the Quarter Finals, the recent Affiliate Town Hall, and potential ideas for an Affiliate Cup on The Diablo Way podcast.
- Review of the CrossFit Games Quarter Final Workouts with Alessandra Pichelli
On The Diablo Way podcast, Alessandra Pichelli reviews the CrossFit Games Quarter Final Workouts, discussing strategy and execution for athletes and affiliates.
- Coach Maddie - A Proper Review of Quarter Final Team Workouts
Coach Maddie of The Diablo Way discusses her experiences with CrossFit Team Quarterfinal Workouts and compares CrossFit practices in Australia and the UK.
- Boz: Quarterfinals for the 75th percentile - A peak into what to expect
Boz discusses the CrossFit Quarterfinals, covering workout considerations, affiliate constraints, the differences in inclusiveness between the Open and Quarterfinals, and the video review process.
- Build A Successful Teen Program: Coach Corey Reveals His Secrets
Coach Corey discusses his experience managing the Teen Strong CrossFit program at Diablo, sharing his strategies for building fitness and character in teen athletes. The episode covers his approach to maintaining consistent class attendanc…
- Affiliate Quarterfinals Preparation
The Diablo Way podcast covers affiliate preparation for the Quarterfinals, including setup, class structure, and workout planning. Hosts Craig and Jamie also discuss potential minimum standards for men's and women's lifts and gymnastics.