The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
MarketingOps CEO Mike Rizzo on Marketing Operations as a strategic driver of growth
Mike Rizzo, CEO of MarketingOps, discusses reframing the marketing operations function from a tactical execution engine into a strategic driver of growth. The episode explores utilizing a community-led approach as a core component of a go-to-market strategy.