The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
Siteimprove CEO Nayaki Nayyar on what it means to take a holistic view of digital experience
Nayaki Nayyar, CEO of Siteimprove, discusses the importance of a holistic view of digital experience. She explores unifying performance analytics, the dual role of AI in personalized and accessible content, and inclusivity for brand growth.