Sales is NOT a Dirty Word
Business & Finance
About
Do you wish you could close more sales than ever before without pain, pressure or pretending to be someone else? Then this is for you. In this value packed podcast, creator of the Matchmaker Sales method™, Aleasha Bahr, brings on expert guests with refreshing, alternative views on sales and reveals secrets normally only available in her high end 1-on-1 coaching. Aleasha and her clients regularly convert 80% of their calls and show you how to do the same with the Matchmaker Sales Method™ - because if it’s a fit, it’s a fact and there’s no selling involved.
Episodes
- The Tiered Commission Structure Every Business Owner Needs to Know
This episode of Sales is NOT a Dirty Word breaks down how to build a successful sales compensation structure. It discusses the Sales Diva Problem, base + incentive structures, tiered commissions, and the impact of bonus timings, while emph…
- How to Turn Sales Demos Into High-Converting Conversations
This episode of Sales is NOT a Dirty Word discusses how sales demos often fail due to a lack of genuine conversation, turning into polite but unproductive walkthroughs. It highlights that effective demos involve active input, real-time adj…
- How to Win the Deal Before You Even Meet the CEO
This episode of Sales is NOT a Dirty Word discusses how to approach internal stakeholders in complex B2B sales. It explains that these individuals, often met before the CEO, have different motivations than top executives and can become adv…
- Define Your Anti-Audience and Increase Your Sales
This episode discusses defining your anti-audience to improve sales. It covers identifying patterns of misalignment, the cost of working with unsuitable clients, and how filtering can attract the right people, sharpen messaging, and streng…
- Why Hiring a Sales Team Too Early Can Kill Your Profit
This episode of Sales is NOT a Dirty Word discusses the common mistake of hiring a sales team before a business is ready. It explores how premature hiring can create financial urgency, negatively impact sales conversations, and expose weak…
- The Smart Way to Increase Sales Without Trashing the Competition
One of the phrases that can put many on the defense is, “We’re also talking to a few others.” Sometimes it’s said plainly. Other times it’s softened into something like, “We’re still exploring our options.” Either way, it tends to trigger…
- When Being “Nice” in Sales Turns Into Self-Sabotage
Repeat after me - some money is NOT better than no money. In this Sales is NOT a Dirty Word episode, I walk through a real client situation that exposes how easy it is to agree too quickly, stay vague to preserve harmony, or assume clarity…
- The Language Patterns That Undermine Trust in Sales
After reviewing hundreds of sales calls, there are phrases people use in sales conversations that quietly sabotage the sale. The intention is usually to be polite. However, on an unconscious level, they erode trust, clarity, and authority.…
- Disrupting Delayed Decision Patterns in Sales Without Pressure
Most people are not bad decision makers. They are just repeating the same decision pattern (without realizing it) and wondering why nothing changes. In this new Sales is NOT a Dirty Word episode, I break down one of the most overlooked res…
- Why Curiosity Is the Most Underrated Skill in Sales
Most salespeople spend their time perfecting their pitch, memorizing scripts, and thinking about how to close. But here’s the truth: what separates a top performer from someone average in sales is not what you say - it’s what you ask. When…
- What Founders Get Wrong About Sales Compensation
One of the most expensive mistakes founders make happens the moment a salesperson starts performing. Revenue rises. Momentum builds. …and then the first large commission check appears. Instead of celebrating the growth, the owner panics. T…
- How To Stand Out When Everyone Is Using AI in Sales
Everyone is racing to automate sales. Buyers are racing to avoid anything that sounds automated. People are talking about AI in sales like it is the magic solution to every problem. But if you have actually used it, you already know it is…
- The Science of Sales: How to Communicate, Connect, and Close Better with Shawn Karol Sandy
Most salespeople are trained to talk, not to truly communicate. We’re told to “use this script,” “say this line,” or “overcome objections” as if we’re robots following a formula. But the reality is that the best salespeople are the ones wh…
- Sales Onboarding System That Converts
Let’s be real. Sales onboarding standards are so low they’re non-existent. There are none. In too many companies, new reps are thrown into the deep end and told to “figure it out.” They’re expected to sell a product they barely understand,…
- Toxic Sales Reps: Why They’re Killing Your Culture and Revenue with Randi Deckard
You know that one salesperson who crushes their quota but leaves everyone else walking on eggshells? It happens more often than leaders want to admit. A “rockstar” rep brings in numbers, but the cost is high — low morale, high turnover, an…
- How to Position Your Offer So It Actually Sells
Positioning can make or break your sales strategy — and it’s most business owners are winging it or not doing it at all. In this episode of Sales is Not a Dirty Word , I break down what positioning really means in sales, how to use it in r…
- How to Hire the Right People (Without Wasting Time or Money) with Madi Wagonner
Hiring the right people shouldn’t feel like gambling with your time, money, and peace of mind. Yet for many founders, it often does. The problem isn’t a lack of good talent; it’s the absence of a clear and intentional structure behind the…
- The Top 3 Sales Team Management Mistakes (and What to Do Instead)
Most sales teams are still managed the outdated way: fear, cutthroat competition, and impossible quotas. The cost is burnout, turnover (so expensive!) and lost revenue. In this episode of Sales is Not a Dirty Word , Aleasha Bahr exposes th…
- How to Hire Your First VA Without the Headache with Kris Ward
Hiring your first VA shouldn’t feel like trial by fire. Yet for most entrepreneurs, the process is stressful, disappointing, and downright painful. In this episode of Sales is Not a Dirty Word , I sit down with Kris Ward, the creator of th…
- Client Retention Strategies That Are More Profitable Than New Sales
Most businesses think the sale ends once the contract is signed. In reality - that’s just the beginning. In this episode of Sales is Not a Dirty Word , I break down why client retention and upselling are the biggest untapped sources of rev…
- Inclusion, Identity, and Main Character Energy with Jackie Roby
How often do you feel like you’re living your life for everyone else? Always showing up. Always giving. Always putting your own needs last. It’s easy to slip into that role without even realizing it — until one day you wake up and realize…
- Sales Leadership Tips: Balancing Top Performers and Team Success
At some point, every sales team has experienced a “sales diva” You know the type: the top-performing rep who plays by their own rules. They cherry-pick leads, dodge meetings, ignore the CRM, and expect special treatment because of past win…
- How to Make Money as an Influencer and Content Creator with Justin Moore
Most people think brand deals are only for influencers with millions of followers, but that couldn’t be further from the truth. This week on Sales is NOT a Dirty Word , I sit down with Justin Moore — sponsorship coach, author, and founder…
- Stop Losing Deals: The Right Way to Use Pitch Decks
A pitch deck can be your strongest sales tool or your biggest sales killer. The difference comes down to strategy. Although there is a pitch deck - it’s essential to ask strategic questions - not just “make sense?”, “sound good” or “have a…
- How to Stop Avoiding Your Finances and Start Owning Them with Melissa Leon
Money talk can feel like stepping into a dark room barefoot… you never know what you’re about to step on. In this episode of Sales is NOT a Dirty Word, I sit down with Melissa Leon, a finance pro who has seen the real story behind hundreds…
- How to Set Up a Loyal, High-Performing Sales Team
You hired a sales team so you could focus on growing the business, not spend hours training, managing and baby sitting them. But if your team isn’t performing as well as you, the problem might not be them — it’s often how they’re being set…
- The Truth About Paid Ads & AI’s Impact on Search with John Horn
Ever wondered when is the right time to invest in paid advertising - or if it even makes sense for your business? And with AI shaking up search engines, is it getting harder to stand out? In this episode of Sales Is Not a Dirty Word , I si…
- Why You're Still Getting Ghosted After Great Sales Calls
Everything felt right. The call flowed. You were in sync. You leave the call feeling good. They smiled. You vibed. You follow up with your proposal and... crickets. Let’s talk about it. In this solo episode of Sales is NOT a Dirty Word , A…
- How to Sell Differently and Close More Deals with Dale Dupree
Tired of the same dated sales strategy? This podcast episode will blow your mind. In this episode of Sales Is Not a Dirty Word , I sit down with Dale Dupree, aka The Copier Warrior and founder of The Sales Rebellion , to talk about how emb…
- Make More Sales without Feeling Gross
If your sales strategy feels like putting on someone else’s pants that don’t fit you... that’s an important sign to pay attention to. You don’t need to become a sales bro to sell like a pro. Instead, you will naturally become a pro when yo…
- The Power of a Hell Yes Offer with Jessica Miller
Do you feel like you’re constantly adding more to your business - more offers, more tasks, more complexity - and still not growing the way you want? What if scaling wasn’t about doing more, and actually about doing LESS? In this episode of…
- Using AI in Sales - The Do’s and Don’ts
If you’re alive and breathing, you probably haven’t been able to escape all the conversation about AI taking over the world. There have been some crazy predictions - including that AI will replace sales people. After 15+ years of experienc…
- The Science of Sales: How Neuromarketing Can Skyrocket Your Conversions with Sam Pepin
Are your marketing and sales strategies truly resonating with your audience - or are you unknowingly repelling potential clients? In this episode of Sales Is Not a Dirty Word, I sit down with Sam Pepin, CEO and co-founder of Corecentrica,…
- Global Sales Strategies for Different Countries & Cultures
In this solo episode of Sales Is Not a Dirty Word , Aleasha breaks down how culture impacts buying decisions, negotiation styles, and trust and how to adjust depending who you’re talking to. 💥 Whether you’re selling to people in the UK, I…
- Rewriting Your Financial Future (feat. Joyce Marter)
Did you know you inherited the way you deal with money from your family and friends? That means being wealthy or not is a CHOICE you can make. That “I’m bad with money” narrative? That’s not a personality trait. It’s conditioning. And in t…
- How to Sell the Sizzle, Not the Steak
Are your proposals making people excited to buy - or just confusing the hell out of them? In this solo episode of Sales Is Not a Dirty Word , Aleasha dives into one of the biggest mistakes service providers make in sales: focusing too much…
- The Four Steps to Impact & Wealth with Israel Duran
Ever feel like you're playing small in life or business? In this episode of Sales Is Not a Dirty Word , I sit down with Israel Duran, a sought-after business growth strategist, speaker, and trainer, to uncover the four-step formula for cre…
- Introverts Can Make the Best Salespeople (Yes, Really)
Think introverts can’t sell? Think again. Being the loudest in the room has never been the secret to great sales - being the most attuned to the person you’re talking to is. In this solo episode of Sales Is Not a Dirty Word , I’m breaking…
- Interview with Gwen Bortner: Why Your Business Systems Are Failing: Fixing SOPs, Delegation & Operations for Visionaries
Struggling with broken systems, team confusion, or SOPs no one follows? In this episode of Sales Is Not a Dirty Word , operations strategist Gwen Bortner shares how to fix your business systems, improve delegation, and finally build scalab…
- Selling During Economic Uncertainty: How to Keep Closing Without Sabotaging or Feeling Sleazy
Let’s be honest - economic uncertainty can make even the most confident service providers second-guess everything. Sales feel shaky, buyers seem more cautious, and suddenly you’re wondering if now’s the time to go silent or discount your r…
- How to Grow a Purpose-Driven Agency Without Burning Out with Jessika Phillips
Sick of feeling like scaling means selling out? Growing your business shouldn’t come with a side of chaos and compromise - but that’s exactly where so many founders get stuck. What if building a dream team and creating sustainable systems…
- How to Get Prospects to Buy the Right Packages (Without Discounting or Burning Out)
Let’s be real - most prospects don’t know what they actually need. They come in hot asking for “everything,” on a budget built for... maybe one thing. And too often, service providers stretch themselves thin trying to deliver it all - hell…
- Building a Profitable Business with an Employee-First Culture – Ethan Chazin
Is your business struggling to attract and retain top talent? The problem might not be the employees - it might be your company culture. In this episode of Sales Is Not a Dirty Word , I sit down with Ethan Chazin, a business growth coach s…
- When You’re Not Talking To the Decision Maker
Many times your first sales meeting is NOT with the decision maker or CEO at a company. That means your sales strategy needs to be different in that initial meeting in order to get the final meeting with the REAL decision maker. In this so…
- How to Start a Business Without Quitting Your Job
Do you need to quit your job to start a business? Nope. In this episode of Sales Is Not a Dirty Word , I talk with Delaney Thompson, co-founder of Bahia AI, about how she built a successful company before leaving her 9-to-5. From selling c…
- How Defining Your Anti-Audience Will Skyrocket Your Sales
Everyone focuses on their ideal audience and misses the huge opportunity lying in their ANTI audience. So, when you’ve got tons of leads and no one is buying, the problem often isn’t your offer—it’s who you’re selling to. In this episode o…
- Mastering LinkedIn for Sales: Authentic Social Selling Strategies with Bob Woods
Are you using LinkedIn to its full potential, or just blending into the noise? In this episode of Sales Is Not a Dirty Word , I sit down with Bob Woods, LinkedIn expert and social selling strategist at Social Sales Link, to discuss how sal…
- Objection Prevention: Stop Losing Sales by Fixing This One Mistake
Are you unknowingly pushing potential clients away? Most salespeople battle objections at the end of the conversation—when it’s too late. But what if you could prevent objections before they happen? In this episode of Sales Is Not a Dirty…
- The Power of Belief: Reprogramming Your Subconscious for Success with Andrew Anderson
Are you stuck in patterns that don’t serve you, wondering why you can’t break free no matter how hard you try? In this episode of Sales Is Not a Dirty Word , I sit down with Andrew Anderson—renowned coach, master practitioner of NLP, and i…
- How to Align Sales & Marketing Teams for Bigger Profits
Are your sales and marketing teams actually working together—or just pointing fingers? In this episode of Sales Is Not a Dirty Word , I break down why sales and marketing misalignment is costing businesses serious money and how you can fix…