Respect The Process
Arts
About
One-on-one chats with commercial directors, advertising agency creatives, actors, editors, producers, crew and more. Filmmaker Jordan Brady has directed of over 1300 spots , 4 feature films, 3 full-length documentaries and one Netflix special. The show is edited by Jake Brady.Jordan is Founder of Commercial Directing Film School and owner of True Gentleman Industries, aka True Gent, a commercial production company in Los Angeles. Respect The Process, since 2013.
Episodes
- Ikigai Plus and Your Filmmaker Voice = Reel plus Reputation.
This episode discusses finding a filmmaker's voice, defined by their reel and reputation. It explores concepts like ikigai and dharma, reframing success, and the role of original content in refining one's voice.
- From 30-Foot Colons to CGI Critters: Staying Tool Agnostic as a Commercial Director.
Jordan discusses the importance of remaining tool-agnostic as a commercial director, prioritizing storytelling and collaboration with actors and crew over specific cameras or software, whether working in live-action, CG, or AI.
- Jonathan Del Gatto: Brand Films, Direct-to-Consumer & Creative Coaching.
Filmmaker Jonathan Del Gatto discusses his career path, founding Brighter Company, and the evolution of content creation, emphasizing artistry, strategy, and authenticity. He also shares insights into his coaching philosophy and details ab…
- Jonathan Del Gatto Nails Direct-to-Consumer and Creative Coaching
Filmmaker Jonathan Del Gatto shares his career path from editing commercials to founding Brighter Company, focusing on brand films and direct-to-consumer content. The episode covers the evolution of content creation, the importance of auth…
- Happy Accidents and Hard Cuts: Inside Commercial Editor Gary Knight's Edit Suite.
Gary Knight, a renowned commercial editor, details his path from a teenage runner to a sought-after storyteller. He explores the art of editing, including managing tight deadlines and client feedback, emphasizing trust and curiosity in the…
- Our Editor's Picks: Jake Brady's Top 10 Filmmaker Conversations.
This episode features editor Jake Brady's selection of his top 10 recent interviews from the podcast "Respect The Process." The featured guests include various directors, writers, and editors, such as Courtney Marsh, Quinn Katherman, and C…
- Scotty Bergstein Shares The Value of Embracing Change and Letting Go of Ego in Advertising
Creative Director Scotty Bergstein shares insights on revolutionizing commercial production through integrated teams, trust, and technology. He emphasizes the need for agility and impact in the evolving advertising landscape.
- Exploring Art and AI in Modern Media with Adam Witten.
Filmmaker Adam Witten joins "Respect The Process" to discuss how AI is transforming creative fields like filmmaking and podcast editing. The conversation covers the integration of AI tools, the relationship between human artistry and techn…
- The Joys Being An In-House Filmmaker with Chris Francis.
Chris Francis shares his path in filmmaking and advertising, highlighting his experiences from videography to his creative role at Raindrop Agency. He discusses the importance of passion, perseverance, and the production process.
- Creativity and Career Growth with Director Courtney Marsh.
Courtney Marsh, an Oscar-nominated filmmaker, shares her experiences directing commercials and short films, highlighting the significance of industry connections and creative trust. She also touches on personal branding and the changing fi…
- Music for the Heart of the Story: Randy Shattuck of Supernatural Sounds.
Randy Shattuck, founder of Supernatural Sounds, joins Respect The Process to discuss composing music for film, emphasizing early access to scripts. He addresses the issue of "temp love" in placeholder music and shares how his ukulele album…
- Unpacking A Gray Wolf and Brown Bear Friendship: Inside Filmmaker Josh Baker's Wolf Bear Agency.
Filmmaker Josh Baker shares his experience founding The Wolf Bear Agency, his background in directing commercials, and his commitment to mentoring new talent in the film industry.
- How To Book Direct to Brand Gigs: Biz Dev Unleashed with James Keblas.
James Keblas discusses effective business development strategies for production companies, focusing on smart outreach, sustainable growth, and sales techniques.
- Remembering Pat Finn: 20 Years of Comedy and Friendship.
In this episode, Jordan pays tribute to his collaborator and friend Pat Finn, reflecting on twenty years of their creative partnership in commercial filmmaking. He shares heartfelt stories and fond memories of Finn's comedic brilliance, ge…
- From Sailboats to the Himalayas with Filmmaker Barry Walton.
Filmmaker Barry Walton joined "Respect The Process" to discuss passion projects, the value of giving back, and respecting the creative journey. Walton, founder of Endless Media, shared insights from his documentary work, highlighting perso…
- Filmmaker Zack Seckler On Mastering Comedy In Top-Tier Advertising.
This episode features director Zack Seckler discussing his advertising work and career. The conversation covers his experience with top agencies and brands, and mentions his involvement with the "Career Migration" spot. Information on dire…
- Unlocking Filmmaking Secrets with Director Rob Spera.
Director Rob Spera shared insights from his filmmaking career and his book "Film and TV Directors Field Manual" on Respect The Process. He emphasized the importance of respecting the process and empowering actors.
- From Agency to Autonomy: Comedy Director Michael Martin's Journey.
Host Michael Martin discusses his career path from agency work to establishing his production company, Two Seam. The conversation covers insights into the creative industry, the importance of relationships, creative freedom, and the overal…
- Commercial Director Quinn Katherman On Innovative Storytelling, Comedy and Adapting To The New World.
Quinn Katherman, director of commercials such as the Cardi B Super Bowl spot and the Downy campaign, shares her experiences and approach to innovative storytelling in the industry. The episode covers her transition from creative director t…
- Commercial Producer Thomas Anderson Navigates Agency and Freelance Production Producing.
Thomas Anderson, an Emmy-winning Executive Producer, shares insights on his career in agency and freelance production, including his time at various agencies and founding Different Gravy Films. He discusses the evolving nature of productio…
- The Role of a First AD: Insights from Jason Slaughter
Jason Slaughter discusses the role of a First Assistant Director in filmmaking with Jordan Brady. They cover insights for new filmmakers, the importance of trusting the crew, and the evolution of technology in production.
- My Summer Fling With Prostate Cancer.
The host shares his experience with a prostate cancer diagnosis in early June and an upcoming radical prostatectomy. He highlights the importance of early detection, his positive outlook due to supportive friends, family, and good health,…
- Filmmaker Kristyna Archer On Artistic Growth and Bold Career Moves.
Filmmaker Kristyna Archer discusses her artistic evolution, from photography to embracing AI, and the importance of personal projects and bold career choices.
- Directors' Rep Ann Asprodites' Call For Entries To "Spot in A Pocket" Content.
Ann Asprodites, Co Founder of AIR, details the "Spot in A Pocket" commercial contest, including prizes like subscriptions and a guest spot on the show. The episode also covers a Filmmaker Retreat in Joshua Tree in September 2025 and mentio…
- Filmmaker Matt Uhry Is The Cat Whisperer.
Filmmaker Matt Uhry, recognized for his work with animals on commercial sets, shares insights into his calm and collaborative directing style, particularly with cats. He offers practical tips through a video series for filmmakers.
- Mark Kohl On Film Sets And Psychedelics: Finding Purpose in Filmmaking.
Mark Kohl, a cinematographer, director, and producer, shares how his experiences in filmmaking led him to explore psychedelics and mindfulness in his pursuit of purpose. He discusses the creative flow of film crews and personal revelations…
- How Filmmaker Jon Schwartz Went From Skate Parks to Big Brand Commercials.
Filmmaker Jon Schwartz discusses his career transition from skate parks to directing commercials, highlighting his technical precision and collaborative style. He shares his ambition to create an innovative fingerboarding commercial using…
- Gabriel Shalom Is Reinventing Production: Lessons from the Creative Frontlines.
Filmmaker Gabriel Shalom discusses the evolving creative landscape, including strategy, production, and the influence of AI on advertising. The episode covers hybrid production models and offers advice for navigating the current creative i…
- Filmmaker Tony Franklin's Passion Project: "The Big Green House".
Director Tony Franklin details the creation of his documentary "The Big Green House," which spanned six years and focuses on a family that provided housing for 80 individuals. The episode also touches upon the field of commercial directing…
- From Short Film to F1: Lessons from Joseph Kosinski's Self-Investment.
Joseph Kosinski's career launched after he created a CGI short film in his apartment, showcasing the power of self-investment and creative courage. The episode emphasizes developing a unique point of view and sharing your work to transform…
- The AI Filmmaking Sandwhich Will Outshine Slop.
This episode introduces the "AI Sandwich" technique, a creative approach to filmmaking that blends AI capabilities with human direction and performance. The host believes this method can enhance filmmaking without sacrificing craft or conn…
- Filmmaker Matt Macedo Explains Directing Vertical Features.
Director Matt Macedo explains the emerging format of vertical features, discussing 80-page scripts shot quickly and distributed in short segments, highlighting platforms like Reel Short that offer opportunities for filmmakers.
- My Latest Documentary: How One Farmer Fights for Family Farms.
The episode discusses Lucinda's documentary "Trust The System," which highlights how an 8th generation farmer challenges the meat industry and proves the profitability of ethical farming. The description also mentions a filmmaker retreat i…
- Filmmaker Bryan Buckley: Super Bowl Ads, Social Change & Cinema With a Conscience.
Bryan Buckley, a multi-award-winning director known for his Super Bowl commercials, shares insights into his work and upcoming filmmaking opportunities.
- Directing Actors From Casting to Final Cut.
This episode details the process of directing actors from the initial casting phase through to the final cut. It covers communication with casting directors, selecting the best takes with editors, and maintaining the overall tone of a proj…
- How to Survive the Commercial Production Revolution with CMS Production President Tony Low.
Tony Low, President of CMS Productions, discusses the current state of commercial production, including union compliance, the trend of brands building their own studios, and challenges facing production in Los Angeles.
- Rock Climbing Drag Queens, Belize and Unconventional Storytelling with Dustin Devlin.
Filmmaker Dustin Devlin shares insights on his production process, co-founding VAGRANTS, and unconventional experiences. The episode touches on his filmmaking retreats and online courses, while also mentioning his mockumentary "Dill Scalli…
- From Prince To Pick Up Trucks with Director Scott McCullough.
Director Scott McCullough discusses his varied career, including work with Prince and commercial projects for brands like Kubota and Pepsi. The episode covers networking, curiosity, and adapting to opportunities in visual storytelling.
- That Time Val Kilmer Took Us Camping.
This episode recounts a camping trip with actor Val Kilmer, emphasizing his role as a father and poet, and his intentionality in creating memorable experiences for families. It also touches upon filmmaking retreats, online courses, and cha…
- Sniffing Glue and Cutting Felt with Mike Slane and Adrian Bishop, aka Practice.
Mike Slane and Adrian Bishop, the directing duo behind Practice, share insights into their whimsical mixed-media animation work, often seen in projects for Sesame Street and Thumbtack. They emphasize creativity and finding joy within the f…
- Chasing Creativity and Community with Mack Garrison of Dash Studio.
Mack Garrison, co-founder and creative director of Dash Studio, shares his journey from Patagonia adventures to founding his motion design agency. The conversation covers building industry relationships, the challenges of balancing creativ…
- PJ Pereira Is Redefining Creativity: Exploring the Transformative Power of AI in Advertising.
PJ Pereira, co-founder of Pereira O'Dell, joins Respect The Process to discuss how AI is transforming advertising and creative work. He shares insights on AI-driven campaigns and the evolving landscape of branded content.
- Crafting Captivating Director's Treatments with Charles Barclay of Hollywood Secret Service.
Charles Barclay, founder of Hollywood Secret Service, shares insights on creating director's treatments. The episode also mentions upcoming directing bootcamps and filmmaking retreats.
- Embracing Your Creative Journey: My Reflections on Passion and Perseverance.
The host reflects on their creative journey, from early inspirations like Steve Martin to current artistic pursuits. They discuss committing to passion projects, embracing change, and finding fulfillment in the creative process.
- The Sawtooth Saga Continues: Chris Salters Part II
Chris Salters, editor and founder of Sawtooth, explains the importance of using filmmaking technologies responsibly. Proceeds from a live webinar and a commercial directing bootcamp will benefit LA fire victims.
- Launching Sawtooth: How Editor Chris Salters is Redefining the Post-Production Landscape.
Editor Chris Salters discusses the launch of his freelance editorial house, Sawtooth, which provides comprehensive post-production solutions. The episode explores the impact of AI on filmmaking, Salters' work on the Pinocchio documentary,…
- Make Your Passion Project Now With Filmmaker Michael Patrick Jann.
Filmmaker Michael Patrick Jann joins Respect The Process to discuss the importance of defining and exploring creative vision in filmmaking. The episode touches on how filmmakers answer questions about their message and communication, using…
- Micro Steps to Macro Progress: Tiny Assignments for Filmmakers.
This episode features a solo presentation by the host on the effectiveness of "tiny assignments" for filmmakers. The host advocates for breaking large ambitions into small, manageable steps, such as writing one sentence daily or analyzing…
- Omnicom/RAPP Global CCO Troy Hitch's Million Little Big Ideas.
Troy Hitch, Global Chief Creative Officer at Omnicom/RAPP, shared insights on precision marketing and his concept of "a million little big ideas," focusing on creating personalized, emotionally engaging experiences that connect brand strat…
- Commercial Director Cassandra Brooksbank's Explosive Approach to Action Comedy.
Commercial Director Cassandra Brooksbank discusses her high-energy approach to action comedy, characterized by a blend of action, comedy, and chaos. The episode covers her fearlessness, creativity, and commitment to her craft, including ex…