Community outreach, ice cream production and selling directly to consumers with Lolly Lesher
Pennsylvania dairywoman Lolly Lesher from Way-Har Farms joins host Kimmi Devaney on this episode of the Progressive Dairy Podcast to discuss on-farm processing, selling directly to consumers through their farm market and other retail avenues, farm tours and community outreach. Connect with Lesher on Facebook . Here is a breakdown of the episode: [~1:00] About Way-Har Farms and Lesher’s family [~1:50] Differences between their old freestall barn and the new one they built in 2016 [~3:30] Farm market [~4:50] On-farm processing [~5:40] How they develop new flavors [~7:00] Marketing [~9:30] Product distribution [~9:55] Ice cream trailer for events [~10:45] Employee recruitment differences between the dairy and the farm market/on-farm processing [~11:40] The part of her farm Lesher is most proud of [~14:05] Advice for other dairy producers interesting in trying on-farm processing [~20:00] Employee training [~20:40] About their farm’s open house in 2020 [~25:30] School tours [27:00] Internships [~28:30] Helpful resources [~29:15] Their Airbnb [~30:45] Agritourism advice for other producers [~33:00] Rapid-fire questions