The Ins and Outs of Programmatic Advertising
“What’s interesting about programmatic is that it has a life cycle.” Our first guest of the year is Tomas Rodriguez, Senior Director of Audio Partnerships at The Trade Desk - and he answers ALL of our questions regarding programmatic ads! Tune in to learn more about: How The Trade Desk is changing the game in programmatic advertising Why podcasting is in a different programmatic stage than other industries How transparency impacts programmatic ads The hidden impact it can have in localized campaigns The COVID-19 impacts we’re still dealing with ______________________________________ More of a visual person? Watch this episode on YouTube . Ready to learn more? Check out our blog for more podcast advertising tips. If you get value from the content, please consider subscribing and leaving a review! You can also follow us on social Twitter - @ truenativemedia Instagram - @ truenativemedia YouTube - Heather Osgood LinkedIn - Heather Osgood | True Native Media | Podcast Advertising Playbook See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .