Marketing Passivhaus
Business & Finance
About
Talking to builders, architects, designers, suppliers, owners, and other experts in the Passivhaus and high-performance building space. We discuss the benefits of Passivhaus buildings and what to say when spreading the word beyond those who already know.
Episodes
- Josh Salinger - Birdsmouth Design-Build
Josh Salinger, founder of Birdsmouth Design-Build, discusses passive building techniques, Phius certification, and the benefits of design-build for residential homes and ADUs. He shares insights on best practices in passive construction an…
- Lorrie Rand - Habit Studio
This episode features Lorrie Rand, discussing her career in sustainable design and the founding of Habit Studio. They cover the firm's focus on Passive House and deep retrofits, aiming for cost parity with code-built homes, and Canada's ne…
- Elrond Burrell - VIA architecture
This episode features architect Elrond Burrell discussing his blog 'Passivhaus in Plain English,' his transition to teaching, the challenges of Passivhaus construction in New Zealand, and the global Passivhaus community.
- Adam White - Intelligent Membranes
Adam White, CEO of Intelligent Membranes, shares his path from carpenter to business owner, highlighting the creation of their passive house-certified product, Passive Purple, and the significance of verifying results, especially in retrof…
- Alexis Jarvis - SideCar PR
This episode features Alexis Jarvis of SideCar PR discussing the marketing of Passive House, targeting various audiences within the built environment, and the evolving relationship between PR and marketing.
- Rachel Rennard + Mike Bratina - Clay Brook Passive House
Rachel Rennard and Mike Bratina share their journey of building and living in Clay Brook Passive House, New Hampshire's first certified single-family Passive House, which achieved the lowest HERS score in the US without renewables. They no…
- Katrina Belle - Maine Passive House
This episode features Katrina Belle, CEO of Maine Passive House, discussing building science, passive house standards, and supportive legislation. Belle connects her background in human rights and corporate social responsibility to the imp…
- Hans Breaux - Project CO+OP
Architect Hans Breaux, founder of Project CO+OP, shares his experience of starting a practice in Maine and discusses the significance of communication in promoting Passivhaus. He views Passivhaus as a straightforward method for implementin…
- Alexander Gard-Murray - Passive House Massachusetts
Alexander Gard-Murray discusses Passive House Massachusetts' efforts to promote passive building standards. The episode covers the Commonwealth's progress, the long-term view on efficiency ROI, and how passive house benefits all.
- Naomi Beal - passivhausMaine
Naomi Beal discusses the new public-facing workshop and training space opened by passivhausMaine. The conversation covers the rationale behind the space, the significance of local outreach, and a community initiative aimed at reducing ener…
- Valentine Gomez - Gomex Engineering
Valentine Gomez, founder of Gomex Engineering and PEI's first certified Passive House designer, discusses his experience introducing Passivhaus, strategies for adoption, and the missed opportunities for municipalities in adopting the stand…
- Lindsey Love - Regenerative Building Solutions
This episode features Lindsey Love discussing her work with bio-based materials and Passivhaus through her new company, Regenerative Building Solutions. Topics include the disconnect between builders and architects, affordable housing proj…
- Dr. Wolfgang Feist - Passive House Institute
Dr. Wolfgang Feist discusses the co-origination and development of the Passivhaus standard, his experiences with the first certified Passivhaus, and the future of the movement, addressing misconceptions and the core principles of Passivhau…
- Tessa Bradley - Artisans Group
Tessa Bradley, CEO of Artisans Group, shares insights on making Passive House architecture appealing and discusses the importance of client showcases and strategic certification. Artisans Group is a woman-led firm in the Pacific Northwest…
- Trey Farmer - Forge Craft Architecture + Design
This episode features Trey Farmer discussing the application of the Passivhaus standard in hot, humid climates, focusing on cooling versus dehumidification. It also touches upon client motivations for passive house projects and the sense o…
- Michael Quast - Passive House Canada
Michael Quast, CEO of Passive House Canada, shares his career journey, including building the first straw bale house in Oakville, ON. He emphasizes inclusivity in the better-performing homes sector and expresses optimism for the future of…
- Jeremy Clarke - Simple Life Homes
Jeremy Clarke, CEO of Simple Life Homes, shares insights on Passive Houses, Pretty Good Houses, and the integration of prefab and carbon-conscious construction methods. The discussion covers the role of a "building enclosure technical inte…
- Jacob Deva Racusin - New Frameworks
Jacob Deva Racusin of New Frameworks and Builders for Climate Action discusses the integration of traditional natural materials with modern building science, carbon calculation, and communication strategies in construction.
- Beth Eckenrode - AUROS Group
This episode features Beth Eckenrode, co-founder of AUROS Group, discussing the impact of Passive House on building performance. She explains how this approach can help building owners maximize a structure's potential and avoid financial l…
- Enrico Bonilauri - Emu Passive
Enrico Bonilauri, CEO of Emu Passive, discusses the company's journey from an architectural practice to an educational entity promoting passive house building science. Emu Passive aims to train 5,000 builders by 2030.
- Shefali Sanghvi - Dattner Architects
Shefali Sanghvi, Director of Sustainability at Dattner Architects, explores the link between sustainability and affordability in architecture. The discussion debunks the idea that affordable housing must be low quality and highlights how e…
- Brian Pearson - Studio Pear
Brian Pearson, architect and co-founder of Studio Pear, shared a graphic on LinkedIn outlining seven daily benefits of investing in airtight buildings. These benefits include enhanced comfort, energy and ventilation efficiency, pollutant a…
- Mariana Pickering - B.PUBLIC Prefab
Mariana Pickering, Chief Brand Officer at B.PUBLIC Prefab, discusses her background in sustainable architectural design and her pivot to passive house education. She explains how B.PUBLIC Prefab utilizes education and community building fo…
- Renee Relf - M.Arch + CPHC
Renee Relf, a Master of Architecture graduate with a specialization in Architectural Technology, shares her experiences obtaining CPHC and LFA certifications. She discusses the differences between the two and her outlook on an upcoming int…
- Bronwyn Barry - Passive House BB
Bronwyn Barry, architect and founder of Passive House BB, discusses the benefits of Passive House buildings, including their form factor, airtightness, and smoke-tightness. She is credited with the phrase "Boxy But Beautiful" to describe o…
- Lloyd Alter - Carbon Upfront!
This episode of Marketing Passivhaus features author Lloyd Alter, who discusses his Substack "Carbon Upfront!" and his involvement with Passivhaus principles. Alter
- Martín Comas - Arquitectura Regenerativa
Martín Comas discusses building a 50-square-meter Passivhaus that is carbon neutral with minimal tools. His organization, Arquitectura Regenerativa, aims to empower communities through scalable, affordable, and accessible high-performance…
- Graham Irwin - Essential Habitat Architecture
Graham Irwin of Essential Habitat Architecture joins the podcast to discuss Passivhaus buildings. Topics include the absence of a distinct visual style for these homes, the sense of peace experienced within them, and the significance of cr…
- Zack Semke - Passive House Accelerator
Zack Semke, Director at Passive House Accelerator and host of Reimagine Buildings Collective, shares insights on community building and decarbonization efforts centered around passive house. The discussion also touches on focusing on benef…
- Tanya Savas - Collective Carpentry
This episode features Tanya Savas of Collective Carpentry, a company specializing in Passive House and Net Zero construction. The discussion covers the advantages of offering pre-designed solutions that meet Passive House standards.
- Laurence Hamel Dorais - NZP Fenestration
This episode features Laurence Hamel Dorais of NZP Fenestration, discussing the manufacturing of Passivhaus Certified windows in Québec. The conversation explores how building to the Passivhaus standard creates a lasting legacy with benefi…
- Trailer (Updated)
This is a trailer for the Marketing Passivhaus podcast, which aims to broaden the discussion around the Passivhaus building standard and attract more people to its energy-efficient and comfortable approach.