150 - Beyond the Logo: Crafting Compelling Narratives through Promotional Products
Join the BUZZ - Text us your thoughts! In this episode, Brian Scott shares how to effectively use promotional products for maximum impact. Brian is a promotional product supplier who specializes in spices. He and his wife Cynthia work as a team and are excited to share their passion for healthy, flavorful food, travel – and some wellness mixed into the recipe. They both come from an athletic background, having competed in numerous marathons and Ironman races. To learn more and view a sample of Brian’s spices, visit www.swagspiration.com and search for spice powerpaks. If you’d like to go “beyond your logo” for your business and create memorable themes and experiences that make a lasting connection, please reach out via the contact page on the website. In this episode we cover: 2:44 Distributors & Suppliers 6:51 Ad 9:31 Guerilla Marketing 11:34 Archetypes 13:58 Case Study 16:35 ROI 18:32 Planogram 20:16 Persona 22:15 Gifts & Giveaways 24:34 Seasonality 25:59 Brand Integrity Thanks so much for tuning in again this week. I appreciate you 🙂 Have some feedback you’d like to share? Leave a note in the Feedback section. Special thanks to Brian Scott for being on the show. If you have a question or comment for a future episode, visit https://www.speakpipe.com/lbovm. Also, don’t forget to Subscribe for FREE: Apple Podcasts Thanks to SG Associates LLC for SPONSORING this podcast. SG Associates, LLC Your Partner For Quality Payment & Merchant Service Solutions Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. www.liveblissedout.com