LITerally
Business & Finance
About
LITerally is a podcast that shares the raw, unscripted experience of building an online business. Hosted by Lacey Sites, business mentor and success coach, this podcast literally takes you through the entire process of building a successful business and creating a lit up life. Each episode is a recording of actual coaching sessions between Lacey and one of her clients over the course of six months, giving you the "reality tv view" (minus the sleaze) of building an online business. LITerally will completely transform how you look at business and give you a much-needed dose of inspiration and permission to do things your way.
Episodes
- What Actually Moves People to Buy (Session 4 with Sari)
In this episode of LITerally, Sari and the host discuss business focus, messaging, sales pages, social growth, and the psychology of validation and momentum. They cover testing sales pages, speaking to pain points, follower growth, testing…
- Why Social Feels Harder Right Now (and How to Shift It) (Close-Up with Lacey)
Lacey explores the reasons social media may feel more difficult currently and suggests approaching it as a skill to be mastered. The episode covers business impact, personal experiences, content creation, metrics, and leveraging existing r…
- You Can't Fast Forward the Basics (Session 3 with Sari)
In Session 3 of LITerally, Sari and the host explore how increased clarity and focusing on foundational skills, rather than skipping ahead, leads to growth. They discuss metrics, prioritization, client journey, and identifying what is most…
- Priorities, Perspective, and the Bigger Picture (Session 2 with Sari)
This coaching session with Sari focuses on clearing mental clutter to address core issues, exploring how business challenges are often complex, the weight of social media marketing, and the importance of evaluating priorities within a broa…
- Separating Your Marketing From Your Work (Session 1 with Sari)
This LITerally episode discusses the difference between understanding your work and communicating it effectively. It addresses how to overcome messaging challenges, the importance of message before strategy, and differentiating marketing f…
- Meet Our Season 13 Coachee (Introduction with Sari)
This episode introduces Sari, the newest coachee on LITerally. Sari shares her background, current business stage, the challenges she faces, and her goals for the coaching season.
- Profit, Support, and A Big Business (Wrap Up Session with Molly)
Molly reflects on her podcast experience and public coaching, discussing business breakthroughs, profit goals, and finding effective support. She shares her biggest takeaways and what she learned about the coaching process.
- Intentionality, Profit, and Planning (Session 18 with Molly)
This episode covers hitting net profit goals and the importance of intentionality, planning, and pacing in business. It discusses strategies for testing ideas, interacting with clients, and optimizing for long-term success over one-off win…
- Team Sh*t (Close-Up with Lacey)
In this solo episode of LITerally, Lacey explores essential aspects of team leadership and emotional intelligence for business growth. Key themes include ownership, communication strategies, decision-making, and the importance of context a…
- Leading at the Level of the Business You Have (Session 16 with Molly)
Session 16 of LITerally features a discussion with Molly about decision fatigue as businesses grow. They explore operating at the wrong business level, staying involved too long, and the importance of knowing when to intervene with a team.…
- Container Setting & Client Results (Close-Up with Lacey)
This solo episode of LITerally focuses on container setting in coaching, covering offer design, client results, and ensuring a positive experience. It delves into balancing results with boundaries, responsibility, relationship, support, an…
- Making It Easier for You and Your Clients (Session 15 with Molly)
This episode features a discussion on leading and adjusting launches in real time, with insights on container setting, simplifying processes, and connecting with clients through welcome sequences and storytelling. Key topics include readin…
- Discernment, Sales Calls, and Telling the Truth (Session 14 with Molly)
This episode features Molly discussing business discernment, sales calls, intro offers, and container setting. Key topics include differentiating between needing to process information and moving forward, and understanding the role of clea…
- Letting It Be Good (Session 13 with Molly)
This episode features Molly discussing the push and pull of being a working mom and business owner. Topics include trusting self-made choices, avoiding comparison to others' timelines, the importance of understanding business numbers, sett…
- The Embodiment of Success (Close-Up with Lacey)
In this solo episode of LITerally, Lacey discusses the common pattern among high-achieving women where they forget their success due to a nervous system response that links safety with constant activity. The episode details how this affect…
- Momentum, Hypervigilance, and the Truth About Growth (Session 12 with Molly)
This episode features a conversation with Molly about recognizing ongoing business success, even amidst challenges like hypervigilance and decision fatigue. The discussion covers how to anchor in positive momentum, the nature of effective…
- Grief, Loss, and Goals (Session 11 with Molly)
This episode of LITerally features a discussion with Molly about managing business and teams through seasons of grief and loss. It covers how a business can offer support when the owner cannot fully participate, the importance of pursuing…
- The Realities (and Rewards) of Running a Bigger Business (Session 10 with Molly)
This episode of LITerally features Molly discussing the realities and rewards of running a larger business. Topics include team dynamics, adjusting to scale, utilizing proven strategies over new approaches, and assuming ease in business op…
- Growing Your Capacity to Scale Your Business (Close-Up with Lacey)
In this solo episode of LITerally, Lacey explores the concept of business capacity, differentiating between the two types required for scaling and the correct order to develop them. The discussion covers common obstacles to growth and how…
- Capacity, Results & Having it all (Session 9 with Molly)
This episode features Molly discussing capacity, safety, and scaling, including the emotional and logistical aspects of business growth, managing feedback, and redefining personal priorities.
- Launch Strategy, Real Life, and Holding it All (Session 8 with Molly)
In this episode, host and Molly discuss the impact of life and family on business. They cover celebrating progress, handling objections, using data for decisions, and strategies for membership engagement and retention.
- Nervous System Resilience and the "Can't Lose" Mindset (Session 7 with Molly)
Molly discusses navigating business challenges after personal difficulties, focusing on nervous system resilience and viewing business activities like funnels and webinars as "can
- The Both/And of Business (Close-Up with Lacey)
In this solo episode of LITerally, Lacey explores the complexities of business, highlighting the importance of embracing "both/and" moments. The discussion focuses on effective coaching and strategy, which involves holding multiple truths…
- Change, Trust, and ManyChat (Session 6 with Molly)
Molly shares her experience with managing change and being coached through feelings of overwhelm. The episode covers recommendations for renewal pricing, strategies for moving forward after burnout, and the role of ManyChat in an upcoming…
- Late Webinars, Best Practices, and Doing What Works for You (Session 5 with Molly)
This episode features a discussion on the nuances of business, the tendency for women to question their expertise, and strategies for balancing best practices with personal well-being. Topics include navigating business shifts, valuable ta…
- Priorities and Politics (Session 4 with Molly)
This episode of LITerally features a conversation with Molly about the complexities of running a business while managing personal life and external pressures. Topics include business strategy, online engagement, and maintaining personal ca…
- Building a Business That Bends Around You- Not the Other Way Around (Close-Up with Lacey)
In this solo episode, Lacey explains how to build a business that adapts to your strengths and life circumstances. She shares five strategic shifts, discusses the difference between draining and supportive teams, debunks a common myth abou…
- A Strategic Take on "Light Launching" (Session 3 with Molly)
This episode discusses overcoming business challenges, like hitting a wall in team or sales, by focusing on solutions rather than stopping. It covers aligning sales strategy with audience buying behavior, the nuances of "light launches," a…
- What If the Problem Isn't Actually You? (Session 2 with Molly)
This LITerally episode focuses on high-achieving women, addressing patterns like hypervigilance and over-responsibility. It guides listeners to identify underlying business problems rather than self-blame, and advocates for building system…
- Meet Our Season 12 Coachee (Introduction with Molly)
This episode introduces Molly, the Season 12 coachee on LITerally. Molly shares her business and personal background, current challenges as a business owner and mother, and her motivations for public coaching. She discusses her goals and h…
- A Sold Out Offer & Sales Page Specifics (Session 1 with Molly)
This episode features Molly discussing selling out her offer pre-launch and dissecting her sales page. Topics include achieving results, the impact of offer details, advantages of live funnels, and the significance of sales page copy for b…
- I Truly Feel Successful (Wrap Up Session with Jackie)
In this final session, Jackie reflects on her podcast experience, sharing insights on her healing journey, business evolution, and the importance of support. She discusses breakthroughs and what she learned from being coached publicly.
- What's the Point? (Session 18 with Jackie)
This episode discusses the core purpose of various professional activities, including email strategy and social media growth. It covers finding personal meaning, managing list fatigue, launch strategies, and the concept of hyper-independen…
- "What Don't I Know Yet?" (Session 17 with Jackie)
This episode features Jackie discussing how to look beyond surface-level data, focusing on traffic quality, rebuilding trust, and holding the tension between current successes and the need for future changes. It explores the emotional matu…
- Should Jackie Fire Me? (Session 16 with Jackie)
In Session 16 of LITerally, the discussion centers on business shifts and whether Jackie should terminate her coaching relationship. The episode covers topics like messy pivots, money mindset, team dynamics, and the emotional effort requir…
- Having It All vs. Being It All (Close-Up with Lacey)
This LITerally episode addresses high-achieving women questioning their accomplishments, exploring the conflict between having it all and needing to be it all. It touches on inherited expectations, patterns in business building, burnout ca…
- Data, Directness, and the Power of a Pivot (Session 15 with Jackie)
This episode of LITerally discusses how business success stems from small adjustments in attention, data, and decisions, rather than single large actions. It covers navigating high lead costs, maintaining a CEO mindset, and the importance…
- Good Client Conditioning, Slow Seasons, and Business Triggers (Session 14 with Jackie)
In Session 14, Jackie discusses the integration of business lessons, even when patterns resurface. The episode explores "good client" conditioning, leveraging slow seasons, and processing business triggers and their underlying trauma witho…
- Serving Well Without Losing Yourself (Close-Up with Lacey)
This solo episode discusses serving powerfully in business without losing yourself by addressing expectation setting, emotional labor, and boundaries. It explores how overdelivering can be self-protection and differentiates proving value f…
- Trusting Others (Session 13 with Jackie)
This episode of LITerally features Jackie discussing the crucial role of trusting others in business, going beyond self-trust. They cover how this type of trust impacts pricing, retreat planning, expectation setting, and sustainable growth…
- The Scaling Strategy You're Probably Avoiding (Session 12 with Jackie)
This episode features Jackie discussing a version of business scaling that avoids self-sacrifice, allowing prioritization of motherhood alongside business growth. Key topics include the mindset shift for letting go of past wants, the impor…
- The Leadership No One Talks About Behind Group Programs (Session 11 with Jackie)
This episode features Jackie discussing the often-overlooked leadership aspects of running group programs, such as emotional labor, client experience, and intentional communication, exploring why caring can make these programs more challen…
- The Truth About Time, Money, and What it Really Takes to Grow (Session 10 with Jackie)
This episode of LITerally discusses the often-unspoken decisions, tradeoffs, and timing involved in business growth. Jackie and the host cover scaling support, the importance of aligned timing, mindset shifts for investment, and maintainin…
- The Lies the Coaching Industry Tells About Scaling (and What Actually Works) (Close-Up with Lacey)
This episode discusses the coaching industry's simplified narratives about scaling, such as hiring more support or building funnels. It aims to provide a more sustainable and aligned approach, addressing common misunderstandings about pass…
- The Strategy You Forgot You Were Using (Session 9 with Jackie)
This episode delves into the entrepreneurial pressure to 'do it all,' exploring the hidden tradeoffs and costs of self-sacrifice. It differentiates between strategic momentum and reactive hustle, and discusses how to embrace slower, intent…
- It's Not Sabotage, It's Protection (Session 8 with Jackie)
In this episode of LITerally, Jackie discusses the difference between self-sabotage and self-protection, particularly concerning resistance to growth. The conversation covers over-responsibility in marriage, motherhood, and business, and t…
- The Power of Steady (Session 7 with Jackie)
This episode features Jackie discussing the strategies and mindset shifts behind her recent business success, including how self-trust and slowing down contributed to her results.
- When Scaling Feels Like Too Much and Not Enough (Close-Up with Lacey)
Lacey shares insights on the common struggle between feeling "too much" and "not enough" during scaling. The episode addresses the internal conflict, visibility, success, money, and momentum, offering guidance on navigating these challenge…
- The One Where Jackie Cries (Session 6 with Jackie)
In this session, Jackie shares a raw and honest journey of breakthroughs, discussing the need for safety and control, coping mechanisms, and reframing business perspectives when feeling stuck.
- Your Happiness is a Needle Mover (Session 5 with Jackie)
This LITerally episode features Jackie discussing a major personal transformation, its implications for her business launch and sales process, and the importance of trust and mindset in sales.