Event Everything by Eventastic
Business & Finance
About
Event Everything by Eventastic is a quick, question-driven podcast for event marketers and organizers. Each episode answers one real event question from the community—then caps it with one ridiculous question for a little chaos. Get practical tips on follow-up, engagement, surveys, and more from the people who run events every day. Subscribe and learn more at eventastic.com.
Episodes
- The Missing Step Between Events and Inbound Sales (with Stephanie Baiocchi from IMPACT) | Ep. 18
This episode of Event Everything by Eventastic features Kristin Nagle and Stephanie Baiocchi, who discuss how companies can improve inbound sales from events. They explain that a documented process for attendee follow-up is crucial for suc…
- STOP Memorizing Your Presentation Script (with Courtney Stanley) | Ep. 17
Kristin Nagle and guest Courtney Stanley discuss public speaking, including presentation preparation and managing nerves. They also cover mindset shifts for effective speaking.
- STOP Surveying the People Who Came Back (with Ken Holsinger from Freeman) | Ep. 16
This episode of Event Everything features Ken Holsinger from Freeman, who discusses attendee retention rates in the events industry. He shares data on average year-over-year attendee retention and its implications for event organizers.
- Overstimulated Attendees and Anticipatory Event Design (with Yush Sztalkoper, CMP) | Ep. 15
Kristin Nagle and Yush Sztalkoper discuss how to design events that consider the human experience of attendees. They explore anticipatory event design and how to address overstimulation by understanding attendee capacity and the demands of…
- Booth Design Strategies to Attract Foot Traffic (with Caitlin Book) | Ep. 14
Kristin Nagle and Caitlin Book discuss effective booth design strategies for trade shows. They explore topics such as creating open floor plans, utilizing pre-show outreach, and incorporating gamification to engage attendees.
- What Makes an Event Community Stick (with Ksenija Polla, CMP, CICE) | Ep. 13
Ksenija Polla, with over three decades of international event experience, discusses what makes a global event community stick. She explains why forcing engagement never works and what organizers should do instead to build loyalty.
- Creating Event Activations For Pets (with David Adler) | 12
This episode features David Adler discussing event activations, including those involving pets, the neuroscience behind event music, and the logistics of event food. The conversation also covers creating engaging and memorable event experi…
- Email BOUNCE Database Is GOLD | Ep. 11
This episode of Event Everything discusses the value of an email bounce database. It explains how to use bounced emails as a targeting file for marketing campaigns and sales outreach, rather than simply removing them.
- Surviving Event Disasters Through Trusted Partnerships (with Sara Rassi) | Ep. 10
Kristin Nagle and Sara Rassi discuss how to manage unexpected crises during events, emphasizing the importance of backup plans and trusting creative partners. Sara Rassi shares a personal story about resolving a major issue by staying calm…
- The Most Underrated Sponsor Perk (with Dahlia El Gazzar) | Ep. 9
Dahlia El Gazzar joins host Kristin Nagle to discuss the most underrated sponsor perk. They explore how to give sponsors access to attendee intelligence for insights rather than just leads, and the importance of curating small groups for t…
- Do Event Ads Work Better With Content? (with Brandt Krueger) | Ep. 8
Brandt Krueger and Kristin Nagle discuss event advertisements, focusing on whether ads are more effective when leading to content before a registration form. They explore strategies for engaging potential attendees and the influence of dif…
- STOP Wasting Time on Recaps! (with Stania Antoine) | Ep. 7
This episode of Event Everything, with host Kristin Nagle and guest Stania Antoine, discusses the value of post-event recap emails. They explore strategies for timing and structuring these communications to achieve higher engagement and en…
- Do QR Codes Actually Improve Engagement (with Adam Parry from Event Tech Live) | Ep. 6
Kristin Nagle and Adam Parry discuss the use of QR codes for event booth engagement. They explore how to use QR codes effectively to capture leads and provide value to attendees.
- How to Innovate Events Year After Year with (Tahira Endean from IMEX) | Ep. 5
This episode of Event Everything features Tahira Endean from IMEX Group, who discusses how event professionals can innovate by focusing on attendee needs and iterative design rather than constantly reinventing events. The conversation cove…
- Stop Blasting Everyone Before Your Event (with Ghazwan Almoazen from DocuSign) | Ep. 4
Ghazwan Almoazen from DocuSign discusses strategies to increase event registrations in the final two weeks without broadly contacting all prospects. He advises using geography and sales data to target relevant attendees.
- Using Competitor FOMO to Sell Sponsorships (with Bob Vaez) | Ep. 3
Bob Vaez discusses using competitor FOMO to sell sponsorships. He explains treating sponsorship like a marketing funnel with three stages: brand exposure, trust building, and conversation. The episode also covers tactics such as rethinking…
- Make Surveys FUN Again! (with Nicole Osibod from Club Ichi) | Ep. 2
Kristin Nagle and Nicole Osibodu discuss how to make attendee feedback surveys more engaging. They cover strategies such as creative prompts to improve data quality and moving beyond generic incentives.
- Standing Out When Every Booth Looks The Same (with Jihan Donawa from Swoogo) | Ep. 1
This episode of Event Everything by Eventastic features Jihan Donawa and host Kristin Nagle. They discuss how exhibitors can make their booths stand out at events, focusing on engagement strategies and booth design.