Real Estate Tech in 2025: What Works & What to Avoid

Timestamps: 00:00 – Introduction: What’s changing in real estate tech 01:10 – Does AI belong in luxury real estate marketing? 03:30 – Using QR codes and digital tools without losing trust 06:45 – Which tools genuinely improve the client experience? 09:00 – Automation vs. authenticity: where agents go wrong 12:20 – Staying relevant without becoming robotic 15:05 – Rob Jansen on how tech helps him scale and stay personal 17:50 – Avoiding burnout by streamlining repeat tasks 20:30 – Where most real estate tech fails (and why) 22:45 – Does tech give you leverage—or just distraction? 26:10 – Using video, voice notes, and CRM effectively 29:00 – Digital first impressions: what luxury clients expect 32:15 – Choosing tech that aligns with your brand 34:40 – Integrating technology without compromising service 38:00 – How to audit your current tools and tech stack 41:00 – Final thoughts: use tech with intention, not pressure

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