Empowered Business
Business & Finance
About
The Empowered Business Podcast® is the go-to show for online entrepreneurs and content creators who want to create and sell digital products using smart, scalable strategies without getting overwhelmed or chasing every new trend. Hosted by digital product strategist and AI educator Monica Froese, each episode delivers practical insights on how to build a sustainable online business using AI, sales funnels, and streamlined systems. Listeners will learn how to turn their knowledge into high-converting digital products, leverage AI to work faster and more efficiently, and implement marketing strategies that move the needle. From product ideation and content creation to optimizing funnels and growing an e-commerce shop, this podcast breaks down what’s working right now and how to apply it. With a clear focus on real results (not recycled tactics), The Empowered Business Podcast empowers creators, coaches, and online business owners to confidently grow their revenue. New episodes every Thursday.
Episodes
- 108: How to Use Claude to Write a Revenue-Generating Newsletter on Autopilot with Dr. Destini Copp
Dr. Destini Copp shares her Mini Magazine Method and Teach and Pitch framework, demonstrating how she uses Claude AI to automate newsletter creation for revenue generation, a system she developed after studying high-converting newsletters.
- 107: Claude Is Running Our Businesses and We're Not Exaggerating
This episode features a live roundtable with the Empowered Business mastermind group discussing the transformative impact of AI on their businesses. They share specific workflows for automated content creation, SEO, and project management,…
- 106: This Simple Email Shift Made Me $23K in 8 Weeks
This episode details a shift from traditional promo blasts to conversational emails, featuring four inbox experiments that revitalized audience connection and generated $23,000 in organic revenue. Key strategies include encouraging replies…
- 105: 2025 Black Friday Playbook: Proven Strategies from My Peer Mastermind
In this roundtable episode of The Empowered Business Podcast®, peer mastermind members share effective Black Friday strategies. They discuss using AI and automation, selling without discounts, and planning for the holiday season.
- 104: How Becky Beach Streamlined Her Way to $100K Months Using AI and Automation
Becky Beach details her journey to achieving $100K months and managing four businesses with minimal staff by leveraging AI and automation. She discusses her revenue streams, email strategies, and the impact of AI on her digital product emp…
- 103: Traffic School Roundtable: Proven Ways to Drive Sales Off Social
This episode features a roundtable discussion with online business owners on driving sales without social media, covering evergreen funnels, email marketing, lead generation, blogging, and strategic ad use.
- 102: The Future of AI Needs Women's Voices with Kinsey Soderberg
In Empowered Business episode 102, host interviews Kinsey Soderberg about the importance of women entrepreneurs engaging with AI. They discuss overcoming resistance, guilt, and fear associated with AI adoption, emphasizing its potential to…
- 101: Digital Shop Success: How Natalie Gingrich Made $20K from Content She Already Had
In episode 101 of the Empowered Business Podcast, Natalie Gingrich shares how she transformed existing content from her Google Drive into a new digital shop, generating over $20,000. The episode details her journey from corporate to entrep…
- 100. The Future of Email Marketing: AI, Automation & Deliverability with Cheryl Rerick
In episode 100, host and email strategist Cheryl Rerick discuss the future of email marketing, covering AI
- 99: How Ruth Poundwhite Balances AI with Staying Authentic
This episode of the Empowered Business Podcast features Ruth Poundwhite, author and coach, discussing the balance between using AI as a support tool and maintaining authentic human connection in business. They explore AI's role in copywrit…
- 98. Real Strategies for Recurring Revenue from My Peer Mastermind
This episode of The Empowered Business Podcast® features a roundtable discussion with peer mastermind members on effective recurring revenue strategies. Topics include membership models, payment plans, and alternative income streams, offer…
- 97: From Side Hustle to Wholesale Sales Powerhouse with Andee Hart
In this episode, Andee Hart shares her inspiring journey from corporate sales to building a successful candle business, expanding into wholesale in hundreds of boutiques. The discussion covers her unique sales strategies, the transition fr…
- 96: This Sales Funnel Alternative Has a 95% Retention Rate with Amy Vaughan
Amy Vaughan discusses relationship-first business models as an alternative to traditional sales funnels, highlighting the "ask and give" networking model and inclusive community design. The episode also covers how AI can help women entrepr…
- 95: Why I Ditched Weekly Flash Sales (And What I’m Doing Instead)
This episode details the shift from weekly flash sales to a story-driven email strategy, which resulted in the highest revenue month. It covers the reasons for ditching flash sales, the effectiveness of connection-focused content, and the…
- 94: 5 Smart Ways to Use No-Code Apps to Grow Your Digital Product Business
This episode of Empowered Business explores five smart ways entrepreneurs can use no-code apps to grow their digital product businesses. It covers leveraging these tools for lead generation, enhancing existing products, selling standalone…
- Behind the Scenes: How I Built Custom GPTs to Power My Business
This episode features a live training on using custom GPTs to power a digital business. The host shares behind-the-scenes strategies for planning, building, and scaling digital products using AI tools, emphasizing how they amplify expertis…
- 93: How Destini Copp Built a Scalable Membership Using Smart AI Tools
Dr. Destini Copp discusses the integration of AI in digital products and memberships, covering topics like AI-enhanced PLR, AI-powered onboarding, AI voice clones for support, and AI-driven data analysis. The episode also touches on newsle…
- 92: Creating Connection in the Age of AI: A Fresh Take on Events with Michelle Pontvert
Michelle Ponvert discusses her "easy events" approach, focusing on low-lift digital strategies like audio summits and collaborative content to grow business without burnout. The episode explores blending AI with personal touch to foster ge…
- 91: The AI-Powered Path to an Organized Business with Shawn Lemon
Sean Lemon discusses practical strategies and tools for business organization, including email management, file systems, project management, and AI integration, to help entrepreneurs improve efficiency.
- 90: AI Agents vs. AI Automations: Brittany Long Shows You the Future of Running a Business
Brittany Long explains the difference between AI agents and automations, sharing how she uses them to scale her business and save time. The episode covers AI foundations, personal applications, time management, and advanced implementation…
- 89: Wait… Jordan Gill Built That With AI?! The No-Code Microtool Method That’ll Blow Your Mind
Jordan Gill discusses building AI-powered microtools without coding skills, using platforms like Lovable to scale businesses and create proprietary apps. The episode explores practical applications for entrepreneurs, coaches, and course cr…
- 88: Jillian Leslie on Ditching the Tech Headaches and Selling Digital Products with Ease
Jillian Leslie discusses how AI tools from MiloTree simplify digital product creation and sales for entrepreneurs. The episode covers current product trends, the importance of email lists, using AI for market research, and the value of per…
- 87: How Julie Chenell Uses AI as Her Second Brain (And You Should Too)
In this episode of Empowered Business, host and guest Julie Chenell discuss practical applications of AI for business growth. Chenell shares how she uses AI as a "second brain" for organizing ideas and content, streamlining customer suppor…
- 86: What Happens When a Blog Grows Up: The Redefining Mom® Relaunch
This episode details the relaunch of the Redefining Mom® brand, a mission-driven blog for working mothers. It covers the journey of reviving the brand, the "40 and Fearless Bundle" collaboration, and the strategies involved in brand reinve…
- 85: The Empowered Business Lab® Got a Makeover—and AI Is the Star
This episode details the transformation of the Empowered Business Lab using AI, covering its impact on product development, pricing, and sales funnels. The host shares their journey from AI skepticism to embracing the technology for a more…
- 84: What Keeping Your Facebook Ads Running 24/7 Does for Your Business with Zach Spuckler
This episode features Zach Spuckler discussing the importance of consistent Facebook and Instagram ads for lead generation and business stability. Topics include ad strategy, budgeting, creative optimization, and AI in ad copywriting.
- 83: Turn Business Expenses Into Dream Trips: Credit Card Points 101 for Entrepreneurs with Megan Lanford
In this episode, Megan Lanford, a travel points coach, explains how entrepreneurs can use credit card points and benefits to travel for free or at a reduced cost. The discussion covers the basics of travel points, best practices for earnin…
- 82: YES, AI Helped Me Create a Digital Product. NO, It Didn't Do It For Me
This episode discusses using AI, such as ChatGPT, to create and launch digital products efficiently. It highlights the importance of adding a personal touch to AI-generated content and applying critical thought throughout the development p…
- 81: The 5 Most Unexpected Ways I Use ChatGPT to Sell Digital Products
This episode explores five unexpected ways to leverage ChatGPT for digital product sales and efficiency. Strategies include using AI for objection handling, pre-selling product ideas, competitor analysis, creating product bundles, and deve…
- 80: Turn ChatGPT Into Your Marketing Sidekick (for Just $20/Month) with Hayley Rissler
Host and guest Hayley Rissler discuss using AI tools like ChatGPT to streamline digital content creation and business operations. They share strategies for training AI to capture a unique brand voice and explore AI's applications in both b…
- 79: AI Unleashed: How to Turn One Digital Product into Multiple Revenue Streams
This episode of Empowered Business explores using AI to repurpose digital products into multiple revenue streams, drawing parallels with content strategies from Taylor Swift and Disney. It covers AI
- 78: 12 Biggest Lessons from a Decade in Online Business
In episode 78, the host shares 12 major lessons learned over a decade in online business, from adapting to market shifts to leveraging AI and networking for success. The episode aims to provide insights for entrepreneurs at all stages.
- 77: Revolutionize Your Digital Products with AI Insights from Gemma Bonham-Carter
This episode of Empowered Business features Gemma Bonham-Carter discussing the integration of AI into digital products and online courses. She shares strategies for using AI to improve course experiences and backend operations, aiming to r…
- 76: The Next Chapter: AI Integration, Course Updates, and Redefining Mom's Return
The Empowered Business Podcast returns March 6, 2025, with new episodes every Thursday. Host Monica Froese discusses updates including the Empowered Business Lab® AI course, the Empowered Business Society® membership tiers, and the relaunc…
- 75: How to Turn a $9 Click Into a $4,000 Weekend with a Digital Shop
This episode focuses on increasing average order value in digital shops, sharing strategies that led to $4,000 in sales from a $9 product promotion. It discusses offer creation and pricing strategies relevant to course creators.
- 74: Repurposing Course Content: Increase Your Sales and Create Hot Leads for Your Course
Episode 74 of Empowered Business discusses how course creators can repurpose content into shop listings to boost sales and create leads. It covers meeting customers effectively, real-world examples, and utilizing digital shops for upsellin…
- 73: Why My Business Switched From a Launch Model to a Shop Model
Empowered Business episode 73 discusses the benefits of switching from a launch model to a shop model. The host shares insights on how a digital shop can increase profit and impact by leveraging existing content, acting as a sales funnel,…
- 72: 5 Powerful Lead Generation Strategies for Your Digital Product Shop
In this episode, Monica Froese outlines five lead generation strategies for digital product shop owners to help them grow and scale their businesses. Topics include paid advertising, SEO, email marketing, sales funnels, and affiliate marke…
- 71: 3 Ways That Having a Digital Product Shop Can Change Your Life and Business
In this episode of Empowered Business, Monica Froese discusses how a digital product shop can transform your business and life. She shares lessons learned from running a successful digital product shop and teaching others through the Digit…
- 70: Make Your Marketing Easier with AI with Menekşe Stewart
Menekşe Stewart joins The Empowered Business Podcast to discuss the role of AI and ChatGPT in business. They cover AI's impact on the job market, why AI won't replace humans, and how entrepreneurs can leverage AI tools, including Stewart's…
- 69: The Power of Low-Ticket, High-Value Offers with Elizabeth Goddard
In this episode of The Empowered Business Podcast, Elizabeth Goddard shares her unique strategy for using low-ticket offers in business, challenging conventional marketing methods. She explains how to build an audience, price products effe…
- 68: From Blogging for Free to Profitable Digital Shop Owner: Anna Joy Lowell’s Business Journey
This episode features Anna Joy Lowell discussing her business journey from blogging to becoming a profitable digital shop owner. She shares how The Digital Shop Experience program helped her grow her store, overcome fears, and increase her…
- 67: Impact of Email Marketing on Digital Product Shops: Reviewing Numbers from 55 Weeks of Flash Sales
This episode of Empowered Business reviews 55 weeks of sales data from a digital product shop to analyze the impact of email marketing. It covers shop performance, email marketing contributions, data analysis, lessons learned, campaign per…
- 66: The Power Duo: Sales Funnels Vs. Shops (And Why You Really Need Both!)
This episode of The Empowered Business Podcast explains the distinction between sales funnels and digital product shops. It highlights why businesses require both and how a digital shop can resolve common issues and potentially boost sales.
- 65: The Digital Product Shop Showdown: Etsy vs. Shopify
In this episode of The Empowered Business Podcast, the host explores the differences between selling digital products on Etsy versus Shopify. The discussion covers five key considerations, including customer data ownership, marketing, and…
- 63: 4 Levers to Pull for Explosive Results in Your Digital Product Shop
This episode of Empowered Business discusses the importance of analyzing numbers for your digital product shop. It covers four specific levers that can drive significant results, detailing the key metrics to track and how to use these leve…
- 62: 5 Shopify Apps That Will Make You Thousands of Dollars
This episode of Empowered Business discusses five Shopify apps that can significantly increase revenue for digital product shops. The apps cover gamification, order bumps, product grouping, social proof, and affiliate marketing, aiming to…
- 61: How To Repurpose Existing Content and Create A Profitable Digital Product Shop
In this episode of Empowered Business, the focus is on repurposing existing content to create profitable digital product shop listings. This first installment of a four-part series provides five strategies for leveraging previous work to s…
- 60: How a Digital Product Shop Can Help You Expand Your Business and Increase Your Impact with Jennifer Roskamp
Jennifer Roskamp discusses the success she's found after adding a digital product shop to her business, The Intentional Mom. She shares how this move has helped her serve her audience more effectively and achieve significant results.
- 59: 5 Tricks That Will Help You Explode Your Digital Product Shop to 6-Figures in 6 Months or Less
In this episode of Empowered Business, the host shares 5 marketing and operational tips to help digital product shop owners reach 6-figure revenue in 6 months. These strategies are based on the host's personal experience and focus on templ…