167 - Designing a Soulful Brand and Connecting to Our Roots with Isabel Bagsik
What a soulful conversation! This week I chat with Isabel about her journey as a Filipina American creative and how to create an authentic soulful brand. Isabel shared insights on the difference between an authentic brand vs. a pretty brand, as well as an inner child practice to help you connect deeper with what’s playful and alive in your branding. We also discussed how to design our brand on the edges of visibility breakthrough and how to embrace multidimensionality in our branding. If you’ve been wanting to take your brand to the next level, in a soulful way while connecting to your roots, this is the episode for you. Follow Isabel here: ✨ Isabel's Instagram ✨ Isabel's LinkedIn Discover her free meditative visualization and journal prompts to connect with the soul of your unique “Tree of Purpose”. Planting Purpose — Unconventional Bliss - TIMESTAMPS -- 00:00 Introduction 04:53 Journey as Filipino-American Creative 09:50 What Makes Great Branding 18:09 Non-Dominant Hand Writing Exercise 24:52 Creating an Authentic Brand 26:43 Embracing Multidimensionality 31:59 Building Brand Visibility 36:41 Incorporating Cultural Roots 42:49 Brand Legacy Retreat 43:53 Overcoming Visibility Fears DIVE DEEPER: Work with Shirley Book Discovery Session FREE Masterclass: How to Plan & Navigate Through Life's Uncertainty FOLLOW: IG Substack Youtube