Complex Sales: Decoded
About
In enterprise sales, "simple" doesn't exist. Complex Sales: Decoded is the podcast for sellers who are navigating long, nonlinear buying cycles. Each week, we unpack what it actually takes to close high-dollar, multi-stakeholder deals that span quarters with top AEs and sales leaders at the best companies in the world. Listen for in-depth breakdowns of how complex deals actually get done. You’ll get playbooks to develop champions, guides on how to uncover hidden stakeholders, and step-by-step systems to sell between meetings that keep deals from stalling out. If you want every episode to leave you with something you can implement in your next deal, this show is for you.
Episodes
- Your Website Traffic Is Not a Pipeline (with Keegan Otter) | Ep. 7
Keegan Otter joins the podcast to discuss strategies for converting warm leads and the role of intent data and AI in sales. He also introduces his PTP framework, which covers Process, Technology, and People in GTM builds.
- How to Sell With Procurement, Not Against Them (with Michael Shields) | Ep. 6
This episode of Complex Sales: Decoded features Michael Shields discussing how sellers can collaborate with procurement rather than working against them. The conversation explores the dynamics of procurement involvement in deals and strate…
- One Quarter Close: The $1M SMB Deal (with Morgan Shelly Erazo) | Ep. 5
Morgan Shelly Erazo, Founding Head of Sales at Revenue Vessel, discusses how she closed a $1M+ deal in the SMB segment at Deel. She shares insights on stakeholder changes, deal velocity, and the importance of LinkedIn connections in sales,…
- BTLs Don't Sign Checks, But They Kill Deals | Ep. 4
Meredith Chandler discusses the significance of engaging below-the-line players in complex sales. She explains how these individuals impact buying decisions and provides specific strategies for building support with them.
- Multithreading Deals: Building Individual Relationships Across Stakeholders | Ep. 3
This episode of Complex Sales: Decoded discusses multithreading deals by building individual relationships across stakeholders. Host Meredith Chandler explains how to tailor outreach and communication to different departments like sales, m…
- Why Multi-Threading Saves Your Deal When a Champion Leaves | Ep. 2
This episode explores the importance of multi-threading in sales to mitigate risks when a sales champion leaves a company. It differentiates between a true champion and a supportive ally, and outlines the key traits a champion must possess…
- Early Executive Involvement: Reaching Out Without Overstepping | Ep. 1
Meredith Chandler explains the importance of early executive involvement in enterprise sales. She also details strategies for engaging executives effectively without overstepping or slowing down the sales process.
- Welcome to Complex Sales: Decoded
Meredith Chandler hosts Complex Sales: Decoded, a podcast for sellers and sales leaders. The show focuses on strategies for managing complex enterprise sales, including stakeholder engagement and deal momentum.