The Non-Linear Path to Building a Science-Backed Skincare Brand with Allison McNamara

Send us Fan Mail In this Coffee Nº5 episode, Lara sits down with Allison McNamara, Founder and CEO of MARA Beauty, to explore the non-linear path from media to building a science-backed skincare brand. A grounded conversation about discipline, focus, and earning clarity over time. We'll talk about: Why non-linear careers often lead to stronger founders Building a science-backed brand without shortcuts How discipline shapes product and growth decisions The reality behind scaling and retail expansion Why focus matters more than speed When brand clarity finally clicks For more information, visit Allison McNamara's LinkedIn and Instagram . Subscribe to Lara’s newsletter. Also, follow our host Lara Schmoisman on social media: Instagram: @laraschmoisman Facebook: @LaraSchmoisman Support the show

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